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Book
Author
Alexander, Ralph S. (Ralph Samuel), 1893-1985.
Title
Industrial marketing / Ralph S. Alexander,
James
S. Cross [and] Richard M. Hill.
Publication Info.
Homewood, Ill. : R. D. Irwin, 1967.
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
HF5415 .A415 1967
Available
---
Edition
3d ed.
Description
xi, 698 pages : illustrations, forms. ; 24 cm
Bibliography
Includes bibliographical references.
Subject
Industrial marketing.
Industrial marketing.
Added Author
Cross,
James
S. (
James
Shorten
), 1917-2014.
Hill, Richard M. (Richard Marvin), 1922-
