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entries 1-7
1
book
BookPrinted Material
 

Radio advertising : the authoritative handbook


Schulberg, Bob.
Lincolnwood, Ill., USA : NTC Business Books, [1989]

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 S22 1989    Available  ---
2
book
BookPrinted Material
 

A decade of radio advertising


Hettinger, Herman S. (Herman Strecker), 1902-1972.
New York : Arno Press, 1971.

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Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 H4 1971    Available  ---
3
book
BookPrinted Material
 

How to sell radio advertising.


Willing, Si.
Blue Ridge Summit, Pa. : GL Tab Books, [1970]
[1st ed.].

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF5439.R36 W52    Available  ---
4
book
BookPrinted Material
 

Successful television and radio advertising


Seehafer, E. F. (Eugene Fred), 1921-1996.
New York : McGraw-Hill, 1959.

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Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 S42    Available  ---
5
book
BookPrinted Material
 

Modern radio advertising.


Wolfe, Charles Hull, 1919-
New York : Funk & Wagnalls Co. in assn. with Printers' Ink Pub. Co., [1949]

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Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 W6    Available  ---
6
book
BookPrinted Material
 

Radio advertising for retailers


Sandage, C. H. (Charles Harold), 1902-1998.
Cambridge : Harvard University Press, 1945.

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Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 S2    Available  ---
7
book
BookPrinted Material
 

Practical radio advertising


Hettinger, Herman S. (Herman Strecker), 1902-1972.
New York : Prentice-Hall, 1938.

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 Moore Stacks  HF6146.R3 H42    Available  ---
entries 8-29
8
Bestseller
BestsellerE-book
 

Entertainment, media & advertising market research handbook 2019-2020


Miller, Richard K. (Richard Kendall), 1946- author.
Miramar, FL : Richard K. Miller & Associates, [2019]
16th edition.

Rating:

Item Status

9
Bestseller
BestsellerE-book
 

Teaching media literacy


De Abreu, Belinha S., author.
Chicago : ALA Neal-Schuman, 2019.
Second edition.

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Item Status

10
Bestseller
BestsellerE-book
 

Brazil : media from the country of the future



Bingley, UK : Emerald Publishing Limited, 2017.
First edition.

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Item Status

11
Bestseller
BestsellerE-book
 

Consumer marketing 2016-2017


Miller, Richard K. (Richard Kendall), 1946- author.
Loganville, GA : Richard K. Miller & Associates, [2016]
4th Edition.

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Item Status

12
Bestseller
BestsellerE-book
 

Epica.



London : Bloomsbury Visual Arts, [2016]

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Item Status

13
Bestseller
BestsellerE-book
 

Entertainment, media & advertising market research handbook 2015-2016


Miller, Richard K. (Richard Kendall), 1946- author.
Loganville, GA : Richard K. Miller & Associates, [2015]
14th edition.

Rating:

Item Status

14
Bestseller
BestsellerE-book
 

A word from our sponsor : admen, advertising, and the golden age of radio


Meyers, Cynthia B.
New York : Fordham University Press, [2013]
First edition.

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Item Status

15
book
BookPrinted Material
 

Sold on radio : advertisers in the golden age of broadcasting


Cox, Jim, 1939-
Jefferson, N.C. : McFarland & Company, [2008]

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Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 C69 2008    Available  ---
16
book
BookPrinted Material
 

Writing music for television and radio commercials (and more) : a manual for composers and students


Zager, Michael.
Lanham, Md. : Scarecrow Press, 2008.
2nd ed.

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  MT67 .Z34 2008    Available  ---
 Moore Stacks  MT67 .Z34 2008  Aud. CD    Available  ---
17
book
BookPrinted Material
 

Who killed the jingle?


Karmen, Steve, author.
Milwaukee, WI : Hal Leonard Corporation, [2005]
First edition.

Rating:

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Talbott: Circulating Collection  MT67 .K369 2005    Available  
18
book
BookPrinted Material
 

Radio active : advertising and consumer activism, 1935-1947


Newman, Kathy M. (Kathy Michelle), 1966-
Berkeley : University of California Press, [2004]

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Item Status

19
Bestseller
BestsellerE-book
 

Radio active : advertising and consumer activism, 1935-1947


Newman, Kathy M. (Kathy Michelle), 1966-
Berkeley : University of California Press, [2004]

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Item Status

20
book
BookPrinted Material
 

Writing music for television and radio commercials : a manual for composers and students


Zager, Michael.
Lanham, Md. : Scarecrow Press, 2003.

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Talbott Media  MT67 .Z34 2003    Available  Ask at Circulation Desk
 Talbott: Circulating Collection  MT67 .Z34 2003    Available  ---
21
Bestseller
BestsellerE-book
 

The bizarre careers of John R. Brinkley


Lee, R. Alton.
Lexington, Ky. : University Press of Kentucky, [2002]

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22
Bestseller
BestsellerE-book
 

Fireside politics : radio and political culture in the United States, 1920-1940


Craig, Douglas B. (Douglas Bryden)
Baltimore : Johns Hopkins University Press, 2000.

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Item Status

23
book
BookPrinted Material
 

The art of voice-acting : the craft and business of performing for voice-over


Alburger, James R., 1950-
Boston : Focal Press, [1999]

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  PN1992.8.A6 A42 1999    Available  ---
24
book
BookPrinted Material
 

Clio Awards : a tribute to 30 years of advertising excellence, 1960-1989



Glen Cove, N.Y. : PBC International, 1989.

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Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.T42 T48 1989    Available  ---
25
book
BookPrinted Material
 

Entrepreneurs of profit and pride : from Black-appeal to radio soul


Newman, Mark.
New York : Praeger, 1988.

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Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  PN1991.8.A35 N49 1988    Available  ---
26
book
BookPrinted Material
 

Broadcast copywriting


Orlik, Peter B.
Wellesley, Mass. : Allyn and Bacon, [1982]
2nd ed.

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  PN1990.9.A88 O7 1982    Available  ---
27
book
BookPrinted Material
 

World broadcast advertising; four reports.


United States. Bureau of Foreign and Domestic Commerce.
New York : Arno Press, 1971.

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 U56 1971    Available  ---
28
book
BookPrinted Material
 

Radio and television continuity writing.


Allen, Louise.
New York : Pitman Pub. Corp., [1962]

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF6146.R3 A45    Available  ---
29
book
BookPrinted Material
 

Successful radio and television advertising


Seehafer, E. F. (Eugene Fred), 1921-1996.
New York : McGraw-Hill, 1951.
1st ed.

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 Moore Stacks  HF6146.R3 S4    Available  ---
entries 30-35
30
book
BookPrinted Material
 

Making it in the media professions : a realistic guide to career opportunities in newspapers, magazi


Mogel, Leonard.
Chester, Conn. : Globe Pequot, [1988]
1st ed.

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  P91.6 .M6 1988    Available  ---
31
book
BookPrinted Material
 

Press, radio, television, periodicals, public relations, and advertising, as seen through institutes


Henry W. Grady School of Journalism.
Athens, Ga. : The University.

Rating:

 

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  PN472 .G4  051    Available  ---
 Moore Stacks  PN472 .G4  055    Available  ---
 Moore Stacks  PN472 .G4  056    Available  ---
There are additional copies/volumes of this item
32
book
BookPrinted Material
 

Journalism is communications; press, radio, television, periodicals, public relations, and advertisi


Drewry, John E. (John Eldridge), 1902-
Athens : University of Georgia, [1954]

Rating:

 

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Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  PN4724 .G4 1954    Available  ---
33
book
BookPrinted Material
 

Advancing journalism; press, radio, television, periodicals, public relations, and advertising as se


Drewry, John E. (John Eldridge), 1902-
Athens : University of Georgia, [1953]

Rating:

 

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Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  PN4724 .G4 1953    Available  ---
34
book
BookPrinted Material
 

New horizons in journalism; press, radio, television, periodicals, public relations, and advertising


Drewry, John E. (John Eldridge), 1902-
Athens : University of Georgia, [1952]

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Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  PN4724 .G4 1952    Available  ---
35
book
BookPrinted Material
 

The advertising and business side of radio.


Midgley, Ned.
New York : Prentice-Hall, 1948.

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entries 36-171
36
Bestseller
BestsellerE-book
 

Empire of direct mail : how conservative marketing persuaded voters and transformed the grassroots


Moriyama, Takahito, author.
Lawrence, Kansas : University Press of Kansas, [2022]

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Item Status

37
Bestseller
BestsellerE-book
 

Empire of Direct Mail : How Conservative Marketing Persuaded Voters and Transformed the Grassroots


Moriyama, Takahito, author.
Lawrence, Kansas : University Press of Kansas, [2022]

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Item Status

38
Bestseller
BestsellerE-book
 

Diners, dudes, and diets how gender and power collide in food media and culture


Contois, Emily J. H., author.
Chapel Hill University of North Carolina Press 2020.

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39
Bestseller
BestsellerE-book
 

Item Status

40
Bestseller
BestsellerE-book
 

Sports marketing 2020-2021


Miller, Richard K. (Richard Kendall), 1946- author.
Miramar, FL : Richard K. Miller & Associates, [2020]
19th edition.

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41
Bestseller
BestsellerE-book
 

Revolution in the echo chamber : audio drama's past, present and future


McMurtry, Leslie Grace, author.
Bristol, UK ; Chicago, IL, USA : Intellect, 2019.

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42
Bestseller
BestsellerE-book
 
43
Bestseller
BestsellerE-book
 

LatinX voices : Hispanics in media in the U.S.



New York, NY : Routledge, [2019].

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Item Status

44
book
BookPrinted Material
 

Kohn on music licensing


Kohn, Bob, author.
New York : Wolters Kluwer, [2019]
Fifth edition.

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Location Call No. Status OPAC Message Public Note Gift Note
 Talbott Media  KF3035 .K64 2019    In Process    CD-ROM
 Talbott Reference  KF3035 .K64 2019    In Process    CD-ROM
45
Bestseller
BestsellerE-book
 

The terrorist argument : modern advocacy and propaganda


Harmon, Christopher C., author.
Washington, D.C. : Brookings Institution Press, 2018.

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Item Status

46
book
BookPrinted Material
 

Media essentials : a brief introduction


Campbell, Richard, 1949- author.
Boston : Bedford/St. Martin's, [2018]
Fourth edition.

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 Moore Reserves (Circulation Desk)  TEXTBOOK COM 105    Available  Ask at Circulation Desk
47
Bestseller
BestsellerE-book
 

Norman Bel Geddes : American design visionary


Maffei, Nic, author.
London : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, 2018.

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48
Bestseller
BestsellerE-book
 

Media, society, culture and you : an introductory mass communication text


Poepsel, Mark, author.
[Place of publication not identified] : Rebus Community, [2018]

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50
Bestseller
BestsellerE-book
 

The digital marketing handbook : a step-by-step guide to creating websites that sell


Bly, Robert W., author.
Irvine, California : Entrepreneur Media, Inc., [2018]

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