LEADER 00000cam a2200661 i 4500 
001    ocn867769449 
003    OCoLC 
005    20220702022102.0 
006    m     o  d         
007    cr cnu---unuuu 
008    140109s2013    nyu     ob    001 0 eng d 
019    883350244|a964895240|a973211344|a981113254|a1005786924
       |a1047621298|a1086467021 
020    9781137347329|q(electronic book) 
020    1137347325|q(electronic book) 
020    9781137349613 
020    1137349611 
020    9781349467983 
020    1349467987 
024 7  10.1057/9781137347329|2doi 
035    (OCoLC)867769449|z(OCoLC)883350244|z(OCoLC)964895240
       |z(OCoLC)973211344|z(OCoLC)981113254|z(OCoLC)1005786924
       |z(OCoLC)1047621298|z(OCoLC)1086467021 
037    685152|bPalgrave Macmillan|nhttp://www.palgraveconnect.com
040    UKPGM|beng|erda|epn|cUKPGM|dIDEBK|dOCLCO|dCDX|dEBLCP|dN$T
       |dOCLCO|dE7B|dOCLCF|dOCLCQ|dVT2|dCN3GA|dYDXCP|dMYUKM
       |dGW5XE|dOCLCQ|dOL$|dOCLCQ|dLEAUB|dOCLCQ|dUKAHL|dOCLCQ
       |dOCLCO 
049    RIDW 
050  4 UB275|b.T35 2013 
072  7 HIS|x027130|2bisacsh 
072  7 TEC|x025000|2bisacsh 
072  7 KJMV|2bicssc 
082 04 355.4/1|223 
090    UB275|b.T35 2013 
100 1  Taillard, Michael,|d1982-|0https://id.loc.gov/authorities/
       names/n2012020966|eauthor. 
245 10 Psychology and modern warfare :|bidea management in 
       conflict and competition /|cby Michael Taillard, PhD, MBA 
       and Holly Giscoppa. 
264  1 New York, NY :|bPalgrave Macmillan,|c[2013] 
300    1 online resource 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
340    |gpolychrome|2rdacc 
347    text file 
347    |bPDF 
504    Includes bibliographical references and index. 
505 0  A critique of current methods -- Idea modification -- 
       Messages -- Perception -- Identification -- Interpersonal 
       conflict -- Brainwashing -- Challenges and limitations -- 
       Suggestions for future research -- Emotional modification 
       -- Disorders and disruptive emotional states -- Motivation
       and morale -- Marketing -- Theatrical presence -- 
       Psychotropics -- Challenges and limitations -- Suggestions
       for future research -- Behavioral modification -- 
       Conditioning -- Culture -- Behavioral intelligence -- 
       Organizational manipulation -- Persuasion -- Challenges 
       and limitations -- Suggestions for future research. 
520    In an era of modern psychological operations, methods are 
       developed and executed by strategists, leaving the 
       psychological implications of these strategies almost 
       completely undeveloped. Psychological operations, whether 
       utilized for military or commercial purposes, can be 
       separated into three primary categories: Idea Modification,
       Emotional Modification, and Behavioral Modification. These
       three categories define everything we do and everything we
       are, and when mastered together they provide us with an 
       opportunity to dominate the competition. The strategies 
       and tactics found in Psychology and Modern Warfare, 
       originally developed for military application, are 
       applicable to any field of strategic management as well as
       any field that strategic organizational development. The 
       implications of these strategies and tactics hold the 
       potential to not only supplement traditional operations, 
       but to take organizations further than ever thought 
       possible. 
588 0  Print version record. 
590    eBooks on EBSCOhost|bEBSCO eBook Subscription Academic 
       Collection - North America 
650  0 Psychological warfare.|0https://id.loc.gov/authorities/
       subjects/sh85108451 
650  7 Psychological warfare.|2fast|0https://id.worldcat.org/fast
       /1081405 
650  7 HISTORY|xMilitary|xOther.|2bisacsh 
650  7 TECHNOLOGY & ENGINEERING|xMilitary Science.|2bisacsh 
655  4 Electronic books. 
700 1  Giscoppa, Holly,|0https://id.loc.gov/authorities/names/
       n2013042085|eauthor. 
776 08 |iPrint version:|aTaillard, Michael, 1982-|tPsychology and
       modern warfare|z9781137349613|w(DLC)  2013027802
       |w(OCoLC)852745788 
856 40 |uhttps://rider.idm.oclc.org/login?url=https://
       search.ebscohost.com/login.aspx?direct=true&scope=site&
       db=nlebk&AN=786646|zOnline ebook via EBSCO. Access 
       restricted to current Rider University students, faculty, 
       and staff. 
856 42 |3Instructions for reading/downloading the EBSCO version 
       of this ebook|uhttp://guides.rider.edu/ebooks/ebsco 
901    MARCIVE 20231220 
948    |d202207013|cEBSCO|tEBSCOebooksacademic July NEW 6029
       |lridw 
994    92|bRID