| Description |
1 online resource (xiii, 279 pages) : illustrations. |
| Physical Medium |
polychrome |
| Description |
text file |
| Series |
Stanford studies in Middle Eastern and Islamic societies and cultures
|
|
Stanford studies in Middle Eastern and Islamic societies and cultures.
|
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Selling : leisure, consumer culture, and material terrains -- Desiring : theft, smuggling, and the limits of the law -- Censuring : tapes, taste, and the creation of Egyptian culture -- Copying : piracy, cultural content, and sonorous circuits -- Subverting : Shaykh Imam, official stories, and counterhistories -- Archiving : microhistory and material traces of tapes past. |
| Summary |
"Media of the Masses investigates the social life of an everyday technology--the cassette tape--to offer a multisensory history of modern Egypt. Over the 1970s and 1980s, cassettes became a ubiquitous presence in Egyptian homes and stores. Audiocassette technology gave an opening to ordinary individuals, from singers to smugglers, to challenge state-controlled Egyptian media. Enabling an unprecedented number of people to participate in the creation of culture and circulation of content, cassette players and tapes soon informed broader cultural, political, and economic developments and defined "modern" Egyptian households. Drawing on a wide array of audio, visual, and textual sources that exist outside the Egyptian National Archives, Andrew Simon provides a new entry point into understanding everyday life and culture. Cassettes and cassette players, he demonstrates, did not simply join other twentieth century mass media, like records and radio; they were the media of the masses. Comprised of little more than magnetic reels in plastic cases, cassettes empowered cultural consumers to become cultural producers long before the advent of the Internet. Positioned at the productive crossroads of social history, cultural anthropology, and media and sound studies, Media of the Masses ultimately shows how the most ordinary things may yield the most surprising insights"-- Provided by publisher. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Audiocassettes -- Social aspects -- Egypt -- History -- 20th century.
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Audiocassettes -- Social aspects. |
|
Egypt. |
|
History. |
| Chronological Term |
20th century |
| Subject |
Audiocassettes. |
|
Sound recordings -- Social aspects -- Egypt -- History -- 20th century.
|
|
Sound recordings -- Social aspects. |
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Cassette tape recorders -- Social aspects -- Egypt -- History -- 20th century.
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Cassette tape recorders. |
|
Social aspects. |
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Mass media -- Social aspects -- Egypt -- History -- 20th century.
|
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Mass media -- Social aspects. |
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Egypt -- Social life and customs -- 20th century.
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Manners and customs. |
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Sound recordings. |
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HISTORY / Middle East / Egypt (see also Ancient / Egypt). |
| Chronological Term |
1900-1999 |
| Genre/Form |
History.
|
| Other Form: |
Print version: Simon, Andrew Media of the masses Stanford, California : Stanford University Press, 2022 9781503629431 (DLC) 2021054255 |
| ISBN |
9781503631458 electronic book |
|
1503631451 electronic book |
|
9781503629431 hardcover |
|
9781503631441 paperback |
|
