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Book
Author
Diamond, Edwin.
Title
The spot : the rise of political advertising on television / Edwin Diamond and Stephen Bates.
Publication Info.
Cambridge, Mass. : MIT Press, [1992]
©1992
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
JF2112.A4 D53 1992
Available
---
Edition
3rd ed.
Description
xiv, 418 pages : illustrations ; 23 cm
Bibliography
Includes bibliographical references (pages 399-408) and index.
Subject
Advertising, Political -- United States.
Advertising, Political.
United States.
Television advertising -- United States.
Television advertising.
Indexed Term
Politics Role of Television
United States
Added Author
Bates, Stephen, 1958-
ISBN
0262041308 hardcover
0262540657 paperback $14.95
