Description |
1 online resource (216 pages) : illustrations |
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data file |
Bibliography |
Includes bibliographical references and index. |
Summary |
"Being a truly innovative company is more than the dreaming up of new products and services by external consultants and internal taskforces. Staying one step ahead of the competition requires you to embed innovation into your organizational culture. Innovation needs to be embodied in everything that gets done by everyone who works there. By changing your organizational culture to one that supports innovation, you will remove the barriers that stop you responding quickly and agilely to changing market conditions and opportunities for growth. Building a Culture of Innovation presents a practical framework that you can follow to design and embed a culture of innovation in your business.The six-step Innovation Culture Change Framework offers a structured process to make change stick, from assessing your organization's innovation-readiness to leading a managed change process that will foster innovation at each level. It includes case studies from international organizations which have shifted their focus to an innovation culture, including Prudential, Qinetiq, Octopus Investments, Cisco, Siemens, BrightMove Media, Waitrose and Feefo. Supported with downloadable resources, Building a Culture of Innovation is an essential read for business leaders and change implementation teams who want to place innovation at the heart of their business strategy"--Provided by publisher. |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
Creative ability in business.
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Creative ability in business. |
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Corporate culture.
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Corporate culture. |
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Diffusion of innovations.
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Diffusion of innovations. |
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New products.
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New products. |
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Technological innovations -- Management.
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Technological innovations -- Management. |
Genre/Form |
Electronic books.
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Electronic books.
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Other Form: |
Print version: Beswick, Cris. Building a culture of innovation. London ; Philadelphia : Kogan Page, 2015 9780749474478 (DLC) 2015036071 (OCoLC)906658497 |
ISBN |
9780749474485 (electronic book) |
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0749474483 (electronic book) |
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9780749474478 (paperback) |
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0749474475 (paperback) |
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