Edition |
[US and CA version]. |
Description |
1 online resource (166 pages) |
Physical Medium |
polychrome |
Description |
text file |
Summary |
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market r. |
Contents |
Cover; Title Page; Acknowledgements; Contents; Introduction; 4. Segmenting Your Market and Using Preferred Witnesses; 5. Carving Out A Place In Your Business Environment; 6. Protecting Your Business Ideas From Imitation; 7. Choosing Entrepreneurial Strategies For Entering New Markets; Epilogue: The Entrepreneurial Business Case; Copyright. |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
New business enterprises.
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New business enterprises. |
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Entrepreneurship.
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Entrepreneurship. |
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entrepreneurs. |
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BUSINESS & ECONOMICS -- Entrepreneurship. |
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BUSINESS & ECONOMICS -- Industrial Management. |
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BUSINESS & ECONOMICS -- Management. |
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BUSINESS & ECONOMICS -- Management Science. |
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BUSINESS & ECONOMICS -- Organizational Behavior. |
Genre/Form |
Electronic books.
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Added Author |
Kiefer, Sabrina, author.
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Added Title |
From the idea to business proposition |
Other Form: |
Print version: Clarysse, Bart. Smart Entrepreneur (Part II: From idea to business proposition). La Vergne : Elliott & Thompson, ©2011 |
ISBN |
9781907642463 (electronic book) |
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1907642463 (electronic book) |
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