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BestsellerE-book
Author Maisel, Louis Sandy, 1945-

Title Evaluating campaign quality : can the electoral process be improved? / L. Sandy Maisel, Darrell M. West, Brett M. Clifton.

Publication Info. Cambridge ; New York : Cambridge University Press, 2007.

Item Status

Description 1 online resource (xiv, 155 pages) : illustrations.
Physical Medium polychrome
Description text file
Series Communication, society, and politics
Communication, society, and politics.
Bibliography Includes bibliographical references (pages 145-151) and index.
Contents Campaign reformers : optimists, skeptics, and rejectionists -- Dissemination of campaign practices -- Impact on campaign conduct -- Impact on campaign discourse -- Impact on public responses -- Improving the system -- Appendices: A. Data and methodology -- B. Public opinion survey -- C. Consultant survey -- D. Focus group protocol.
Summary For a number of years, voters and academic observers have been dissatisfied with a number of elements of American campaigns. Contemporary races are seen as too negative, too superficial, and too unfair or misleading. Based on these complaints, a variety of reform organizations have targeted millions of dollars to improve the situation. Through their efforts and those within the academic community, a wide range of reform initiatives have been undertaken, such as voluntary codes of conduct, industry self-regulation, certificate programs, tougher ethics rules for consultants, and the encouragement of more substantive venues. This book seeks to evaluate whether these activities have improved the level of campaign discourse and conduct in US House and Senate campaigns and argues that while individual reform efforts have achieved some of their stated objectives, the overall effect of these reform efforts has been disappointing.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Political campaigns -- United States.
Political campaigns.
United States.
Elections -- United States.
Elections.
Genre/Form Electronic book.
Electronic books.
Electronic books.
Added Author West, Darrell M., 1954-
Clifton, Brett M., 1972-
Other Form: Print version: Maisel, Louis Sandy, 1945- Evaluating campaign quality. Cambridge ; New York : Cambridge University Press, 2007 9780521877299 (DLC) 2006101719 (OCoLC)77048166
ISBN 9780511290497 (electronic book)
0511290497 (electronic book)
0511289898 (electronic book)
9780511289897 (electronic book)
9780511611209 (ebook)
051161120X (ebook)
9780521877299
0521877296
9780521700825
0521700825