Title Net gain : expanding markets through virtual communities / John Hagel III, Arthur G. Armstrong.

Imprint

Boston : Harvard Business School Press, c1997.

Item Status

Location	Call No.	Status	OPAC Message	Public Note	Gift Note
Moore Stacks	HF5415.1265 .H34 1997	Available	---

Description	xv, 239p. : ill. ; 24 cm.
Bibliography	Includes bibliographical references (p. 221-224) and index.
Subject	Internet marketing.
	Customer relations.
Indexed Term	Virtual communities.
Added Author	Armstrong, Arthur.
ISBN	0875847595 (alk. paper)