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BookPrinted Material
Author Calkins, Earnest Elmo, 1868-1964.

Title Modern advertising / Earnest Elmo Calkins, Ralph Holden.

Imprint New York : Garland Pub., 1985.

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF5821 .C15 1985    Available  ---
Description xvii, 361 p. : ill. ; 19 cm.
Series The History of advertising
History of advertising.
Note Reprint. Originally published: New York : D. Appleton, 1905.
Includes index.
Subject Advertising.
Added Author Holden, Ralph.
ISBN 0824067312 (alk. paper) : $40.00