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Authors (1-2 of 2)
Jaworski, Bernard J.
1
Book
1993 AMA Winter Educators' Conference : marketing theory and applications
AMA Winter Educators' Conference (1993 : Newport Beach, Calif.)
Chicago, Ill. : American Marketing Association, [1993]
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2
Book
Best face forward : why companies must improve their service interfaces with customers
Rayport, Jeffrey F.
Boston, Mass. : Harvard Business School Press, [2005]
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Moore Stacks
HF5415.5 .R393 2005
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