Title Marketing management : analysis, planning, implementation, and control / Philip Kotler.

Publication Info.	Upper Saddle River, NJ : Prentice Hall, [1997]
	©1997

Item Status

Location	Call No.	Status	OPAC Message	Public Note	Gift Note
Moore Stacks	HF5415.13 .K64 1997	Available	---

Edition	9th ed.
Description	1 volume (various pagings) : illustrations (chiefly color), maps ; 27 cm.
Series	The Prentice-Hall international series in marketing
	Prentice Hall international series in marketing.
Bibliography	Includes bibliographical references and indexes.
Subject	Marketing -- Management.
	Marketing -- Management.
ISBN	0132435101 case