Title Marketing : an introduction / Philip Kotler, Gary Armstrong.

Publication Info.	Englewood Cliffs, N.J. : Prentice-Hall, [1990]
	©1990

Item Status

Location	Call No.	Status	OPAC Message	Public Note	Gift Note
Moore Stacks	HF5415 .K625 1990	Lost and Paid	---

Edition	2nd ed.
Description	xxiv, 592 pages : illustrations (some color) ; 29 cm
Bibliography	Includes bibliographical references and index.
Subject	Marketing.
	Marketing.
	Marketing -- Management.
	Marketing -- Management.
Added Author	Armstrong, Gary (Gary M.)
ISBN	0135564085