LEADER 00000nam a2200865 4500
001 BEP9781637421147
003 BEP
005 20190417111955.0
006 m eo d
007 cr cn |||m|||a
008 190417s2021 nyu fob 001 0 eng d
020 9781637421147|qe-book
020 |z9781637421130|qprint
035 (OCoLC)1267358816
035 (CaBNVSL)slc00001786
040 CaBNVSL|beng|erda|cCaBNVSL|dCaBNVSL
049 RIDW
050 4 HF5438.25|b.C63 2021eb
082 04 658.8/72|223
090 HF5438.25|b.C63 2021eb
100 1 Cochran, Sara L.,|d1981-|0https://id.loc.gov/authorities/
names/no2019073562|eauthor.
245 10 Direct selling :|ba global and social business model /
|cSara L. Cochran, Anne T. Coughlan, Victoria L.
Crittenden, William F. Crittenden, Linda K. Ferrell, O.C.
Ferrell, W. Alan Luce, Robert A. Peterson.
250 First edition.
264 1 New York, New York (222 East 46th Street, New York, NY
10017) :|bBusiness Expert Press,|c2021.
300 1 online resource (xv, 151 pages).
336 text|btxt|2rdacontent
337 computer|bc|2rdamedia
338 online resource|bcr|2rdacarrier
340 |gpolychrome|2rdacc
347 text file|2rdaft
490 1 Selling and sales force management collection,|x2161-8917
504 Includes bibliographical references and index.
505 0 Chapter 1. Entrepreneurial underpinnings of direct selling
/ Sara L. Cochran -- Chapter 2. Direct selling--from
camels to cyberspace / W. Alan Luce and Victoria L.
Crittenden -- Chapter 3. Direct selling distributor
compensation plans / Anne T. Coughlan -- Chapter 4. Ethics
and compliance in direct selling / Linda K. Ferrell and
O.C. Ferrell -- Chapter 5. Direct selling in the global
marketplace / William F. Crittenden and Victoria L.
Crittenden -- Chapter 6. On the bene̐Ơѓts of direct
selling / Robert A. Peterson -- Chapter 7. Opportunities
and challenges in direct selling / Victoria L. Crittenden
and William F. Crittenden.
506 Access restricted to authorized users and institutions.
520 3 For scholars, this book is built on a strong foundation of
valid and reliable research endeavors. The authors have
published research on direct selling in high quality,
reputable and peer-reviewed academic and practitioner
journals. Thus, this book can add foundationally to the
research efforts of academics who are conducting research
in a wide variety of topics (such as sales, women
empowerment, business strategy, ethics, distribution
models, gig economy, and global entry - to name a few), as
well as to members of the press who want reliable and
valid content upon which to build their stories. The
book's content is also particularly informative for
policymakers at the local, state, national, and
international levels. For students, reading this book will
offer a variety of insights, particularly related to the
intricacies of channel selection and design. Direct
Selling: A Global and Social Business Model is a
collective project from eight academics and practitioners
who have dedicated much of their careers to understanding
direct selling as both a go-to-market strategy and a
channel of distribution and to capturing the people who
are the foundation of direct selling. The pages of this
book bring together a wealth of research and knowledge
that can inform a broad spectrum of constituents about the
economic and social benefits of direct selling, while also
providing detail and clarity on key issues related to
direct selling as a sustainable business model.
530 Also available in print.
538 Mode of access: World Wide Web.
538 System requirements: Adobe Acrobat reader.
588 Description based on PDF viewed 09/06/2021.
650 0 Direct selling.|0https://id.loc.gov/authorities/subjects/
sh85038258
650 0 Direct marketing.|0https://id.loc.gov/authorities/subjects
/sh85038256
650 7 Direct selling.|2fast|0https://id.worldcat.org/fast/894562
650 7 Direct marketing.|2fast|0https://id.worldcat.org/fast/
894544
653 Direct selling.
653 Social selling.
653 Empowering people.
653 Business model.
653 Channel of distribution.
653 Gig economy.
653 Independent contractors.
653 Micro-entrepreneurs.
653 Entrepreneurial spirit.
653 Compensation plans.
653 Ethics and compliance.
653 Go-to-market strategy.
653 High tech--high touch.
653 Code of ethics.
653 Self-efficacy.
653 B2C marketplace.
653 Economic and social benefits.
655 0 Electronic books.
700 1 Coughlan, Anne T.,|0https://id.loc.gov/authorities/names/
n88617646|eauthor.
700 1 Crittenden, Victoria Lynn,|0https://id.loc.gov/authorities
/names/no91022088|eauthor.
700 1 Crittenden, William F.,|eauthor.
700 1 Ferrell, Linda K.,|eauthor.
700 1 Luce, W. Alan,|eauthor.
700 1 Peterson, Robert A.,|0https://id.loc.gov/authorities/names
/n96034775|eauthor.
776 08 |iPrint version:|z9781637421130
830 0 Selling and sales force management collection.|0https://
id.loc.gov/authorities/names/no2012084216|x2161-8917
856 40 |uhttps://rider.idm.oclc.org/login?url=https://
portal.igpublish.com/iglibrary/search/BEPB0001146.html
|zOnline ebook via BEP. Access restricted to current Rider
University students, faculty, and staff.
901 MARCIVE 20231220
948 |d20220401|tBEP reload 277|lridw
948 |d20220401|cBEP|tBEP2022 80|lridw
