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BestsellerE-book
Author Luttrell, Regina, 1975- author.

Title Gen Z : the superhero generation / Regina Luttrell and Karen McGrath.

Publication Info. Lanham, Maryland : Rowman & Littlefield, [2021]
©2021

Item Status

Description 1 online resource (xviii, 186 pages)
text file
Bibliography Includes bibliographical references and index.
Contents Part I: Characterizing Gen-Z: The Superhero Generation. 1. The generations : traditionalists, boomers, Gen-X, and millennials -- 2. Introducing the superhero generation : characteristics and importance -- 3. Generation Z superheroes rise! -- Part II: Masked Crusaders: Generation Z In Action. 4. Double identity : empowerment, entrepreneurship, independence -- 5. Fighting for a cause : understanding Gen-Z's purpose -- 6. Know your superheroes : teaching and learning in a Gen-Z environment -- Part III: Perceptions of Generation Z: Superheroes Unmasked. 7. Perceptions of these super beings -- Part IV. Preparing superheroes: The Future. 8. Supreme guidance : interacting with Gen-Z -- 9. Generation alpha : the adaptables.
Summary "From the authors of The Millennial Mindset: Unraveling Fact from Fiction, comes this thought-provoking in-depth consideration of the next generation. In their book, Gen Z: The Superhero Generation, Regina Luttrell and Karen McGrath explain who this generation is, how they came to be, and the impact they will have on society. Superheroes are often defined as courageous, powerful, virtuous, and strong. Equipped with unique superpowers, these individuals stand up for what is right, battling supervillains to ensure that good prevails and all is well in the world. With a worldwide fascination surrounding superheroes, it should come as no surprise that the next generation, GenZ, display many of the characteristics found within the pages of the most popular hero-centric comic books. The Superhero Generation is making its mark and gaining recognition as the generation that is willing to once again assemble, march, speak, and defy in ways previous generations have not. In this book learn the characteristics of Gen-Zers to understand how to reach them in positive productive ways. Parents, educators, and employers will learn how to tap into the endless potential of this generation, preparing them for home, school, and workplace environments that will play to their strengths and impact the world for years to come"-- Provided by publisher
Biography Regina Luttrell, PhD, is the associate dean of research and creative activities and assistant professor of public relations at the S.I. Newhouse School of Public Communications at Syracuse University. Karen McGrath is a professor, author, scholar, and superhero wannabe who pursues tasks with verve, "pows," and "bams" without a cape.
Access Concurrent user level: 1 user
Subject Generation Z.
Generation Z.
Generation Z -- Social life and customs.
Manners and customs.
Generation Z -- Attitudes.
Young adults.
Young adults.
Intergenerational relations.
Intergenerational relations.
Intergenerational relationships.
Added Author McGrath, Karen, 1965- author.
Added Title Generation Z
Superhero generation
Other Form: Print version: Luttrell, Regina, 1975- Gen Z. Lanham, Maryland : Rowman & Littlefield, [2021] 9781538127988 (DLC) 2020054104
ISBN 9781538127995 (electronic book)
1538127997 (electronic book)
9781538127988 (hardcover)