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Author Meyerhoff, Arthur E., 1895-

Title The strategy of persuasion; the use of advertising skills in fighting the Cold War / Arthur E. Meyerhoff. Introduction by Eugene Burdick. Foreword by Harry and Bonaro Overstreet. Afterword by Dante B. Fascell.

Publication Info. New York : Coward-McCann, [1965]
[©1965]

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  E744.5 .M45    Available  ---
Description 191 pages : illustrations ; 22 cm
Bibliography Bibliography: pages 183-190.
Subject United States -- Relations.
United States.
Relations.
Propaganda, American.
Propaganda, American.
United States -- Foreign public opinion.