| Description |
1 online resource (xi, 182 pages) : illustrations (some color). |
| Physical Medium |
polychrome |
| Description |
text file |
| Series |
Series in Critical Media Studies
|
|
Series in critical media studies.
|
| Bibliography |
Includes bibliographical references and index. |
| Contents |
List of figures and tables -- Acknowledgements -- Foreword -- 1. Introduction: Hero and hero-worship: understanding fandom in modern India -- 2. Discourse on fandom in modern India: where do we stand? -- 3. Stardom: deceiving the 'self' -- 4. Discursive power of enigmatic stars: dynamics of celebrity culture -- 5. The cult of Aamir Khan: a cultural study of Indian fandom -- 6. Soap opera stars as corporate commodities: the political economy of television stardom -- 7. Celebrity endorsements in advertisements: influence on the buying behavior of the youth -- 8. Bewitching Bombay: a reflection on the fandom of an urban space -- 9. Fandom of Banaras: beats' guiding star of east -- 10. Cultural politics of war-heroes: revisiting the soldier bio-icons of Jammu -- 11. Indigenous heroes of nature and culture: fashioning environmental fandom in Hodesum -- 12. What my hero means to me: the confession of a Batman enthusiast -- List of contributors -- Index. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Popular culture -- India.
|
|
Popular culture. |
|
India. |
|
Heroes -- India.
|
|
Heroes. |
|
Hero worship -- India.
|
|
Hero worship. |
| Added Author |
Chaturvdei, Rahul, editor.
|
|
Singh, Hariom, editor.
|
|
Singh, Anita, 1963- editor.
|
| Other Form: |
Print version: Hero and hero-worship. Wilmington, Delaware : Vernon Press, [2020] 9781622738595 (OCoLC)1193117033 |
| ISBN |
9781648890826 (electronic book) |
|
1648890822 (electronic book) |
|
1622738594 (hardcover) |
|
9781622738595 (hardcover) |
|
