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Author Caré, Deborah.

Title Innovating Business with Art : the Fondazione Ermanno Casoli Method.

Imprint Chicago : EGEA Spa - Bocconi University Press, 2021.

Item Status

Description 1 online resource (207 pages)
Contents INNOVATING BUSINESS WITH ART -- Copyright -- Table of Contents -- Foreword -- Introduction to the international edition -- Introduction The Desire to Discuss Innovation and Method -- 1 An Overview -- 2 Art and Identity: How Art Guidesand Innovates Identification Processesto Generate More Effective Behavior -- 3 Art as a Training Tool: How to Organizea Training Process Based on ContemporaryArt to Upgrade Skills and Competences -- 4 Contemporary Art in Process and ProductInnovation: From the Concept of "Artifacts"to the Renewal of Company Thinking
5 Competitive Advantage When Speakingof Art in Companies -- 6 Artistic Interventionsand the Covid-19 Pandemic -- Appendix Innovating Business with ArtThe Fondazione Ermanno Casoli Method -- Acknowledgements -- Bibliography -- BACK COVER
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Art and business.
Business -- Technological innovations.
Art and business.
Business -- Technological innovations.
Genre/Form Electronic books.
Added Author Berthoin Antal, Ariane.
Paolino, Chiara.
Smarrelli, Marcello.
Other Form: Print version: Caré, Deborah Innovating Business with Art Chicago : EGEA Spa - Bocconi University Press,c2021 9788831322379
ISBN 883132246X
9788831322461 (electronic bk.)