Description |
1 online resource (207 pages) |
Physical Medium |
polychrome |
Description |
text file |
Contents |
INNOVATING BUSINESS WITH ART -- Copyright -- Table of Contents -- Foreword -- Introduction to the international edition -- Introduction The Desire to Discuss Innovation and Method -- 1 An Overview -- 2 Art and Identity: How Art Guidesand Innovates Identification Processesto Generate More Effective Behavior -- 3 Art as a Training Tool: How to Organizea Training Process Based on ContemporaryArt to Upgrade Skills and Competences -- 4 Contemporary Art in Process and ProductInnovation: From the Concept of "Artifacts"to the Renewal of Company Thinking |
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5 Competitive Advantage When Speakingof Art in Companies -- 6 Artistic Interventionsand the Covid-19 Pandemic -- Appendix Innovating Business with ArtThe Fondazione Ermanno Casoli Method -- Acknowledgements -- Bibliography -- BACK COVER |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
Art and business.
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Art and business. |
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Business -- Technological innovations.
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Business -- Technological innovations. |
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Business. |
Genre/Form |
Electronic books.
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Added Author |
Berthoin Antal, Ariane.
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Paolino, Chiara.
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Smarrelli, Marcello.
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Other Form: |
Print version: Caré, Deborah Innovating Business with Art Chicago : EGEA Spa - Bocconi University Press,c2021 9788831322379 |
ISBN |
883132246X |
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9788831322461 (electronic book) |
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