Skip to content
Rider Library Catalog
You are not logged in
|
Login
Your session will expire automatically in
0
seconds.
Continue session
End session now
Request
Add to My Lists
Export
MARC Display
Return To Browse
SearchType
Keyword
Author
Title
Journal Title
Series Title
Subject
Genre
Call no.
ISBN / ISSN
Table of Contents
Publisher
Prof/TA
Course
Search
Search Scope
View Entire Collection
Moore Library
Talbott Library
Limit search to available items
Record:  
Prev
Next
Resources
More Information
Book
Author
Young, Laurie, 1955-
Title
Marketing the professional services firm : applying the principles and the science of marketing to the professions / Laurie Young.
Publication Info.
Chichester, West Sussex, England Hoboken, NJ : John Wiley & Sons, Inc., [2005]
©2005
Online access
Table of contents
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
HD9981.5 .Y68 2005
Available
---
Description
x, 417 pages : illustrations ; 23 cm
Bibliography
Includes bibliographical references page (405-407) and index.
Subject
Service industries -- Marketing.
Service industries -- Marketing.
Professional corporations -- Marketing.
Professional corporations.
Marketing.
ISBN
0470011734 cloth alkaline paper
Standard No.
9780470011737