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Title American car / New York Times Television, Discovery Times Channel ; producer/writer, Mary Dore ; executive producers [for New York Times Television], Ann Derry, Philip A. Boag ; executive producer [for the Discovery Times Channel], Bill Snee.

Publication Info. Princeton, NJ : Films for the Humanities & Sciences, [2004]
©2004

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Video  HD9710.A54 F67 2004    Available  Ask at Circulation Desk
Description 1 DVD (46 min.) : sound, color ; 4 3/4 in.
Physical Medium polychrome
Description digital
optical
video file
DVD video
Performer Narrator, Sara Krieger.
Credits Director of photography, Steve Baum ; editor, Nancy Novack.
Note Originally produced for broadcast: c2003.
System Details DVD.
Summary Investigates the world of automobile design and marketing, covering the Ford Motor Corporation's strategies to regain market preeminence as it redesigns its F150 truck to compete against GM's Hummer and Nissan's Titan.
Note "FFH 33559"--Disc label.
Subject Ford Motor Company.
Ford Motor Company.
Automobile industry and trade -- United States.
Automobile industry and trade.
Trucks.
Marketing.
United States.
Automobiles.
Trucks -- United States -- Marketing.
Automobiles -- United States -- Design and construction.
Automobiles -- United States -- Marketing.
Trucks -- United States -- Design and construction.
Ford trucks.
Ford trucks.
Nissan trucks.
Nissan trucks.
Hummer trucks.
Hummer trucks.
Genre/Form Video recordings.
Video recordings.
Added Author Dore, Mary.
Derry, Ann.
Boag, Philip A.
Krieger, Sara.
Baum, Steve.
Novack, Nancy.
NYT Television (Firm)
Discovery Times Channel (Firm)
Discovery Channel University.
Films for the Humanities & Sciences (Firm)
Note Title on container: Discover Channel University. American car, a marketing case study
Title on disc label: American car, a marketing case study
Music No. FFH 33559 Films for the Humanities & Sciences