Title Segmentation and positioning for strategic marketing decisions / James H. Meyers.

Publication Info.

Item Status

Location	Call No.	Status	OPAC Message	Public Note	Gift Note
Moore Stacks	HF5415.125 .M493 1996 1996	Available	---

Description	xiii, 358 pages : illustrations
Note	Includes index.
Subject	Marketing -- Statistical methods.
	Marketing -- Statistical methods.
	Marketing.
	Market segmentation.
	Market segmentation.
ISBN	0877572593 hardcover