Title A pioneer in marketing, L. D. H. Weld : collected works, 1916-1941 / edited by Henry Assael.

Publication Info.

Item Status

Location	Call No.	Status	OPAC Message	Public Note	Gift Note
Moore Stacks	HF5415 .W3936 1978	Available	---

Description	xiv, 483 pages, 111 unnumbered pages : illustrations ; 24 cm.
Series	A Century of marketing
	Century of marketing.
Note	A collection of selections reprinted from various sources published 1916-1941.
Subject	Marketing.
	Marketing.
	Marketing -- Costs.
	Marketing -- Costs.
	Food industry and trade.
	Food industry and trade.
Added Author	Assael, Henry.
ISBN	0405111576 : $40.00