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book
BookPrinted Material
Author Quelch, John A.

Title Cases in strategic marketing management : business strategies in Muslim countries / John A. Quelch.

Publication Info. Upper Saddle River, N.J. : Prentice Hall, [2001]
©2001

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF5415.12.I74 Q45 2001    Available  ---
Description vi, 178 pages : illustrations, maps ; 24 cm
Bibliography Includes bibliographical references and index.
Subject Marketing -- Islamic countries -- Case studies.
Marketing.
Islamic countries.
Genre/Form Case studies.
Subject Marketing -- Islamic countries -- Management -- Case studies.
Management.
Genre/Form Case studies.
ISBN 0130283576
020147154X