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HF5415.127 .H65 1992 : Hollander, Stanley C.
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Was there a Pepsi Generation before Pepsi discovered it? / Stanley C. Hollander, Richard Germain ; fo
Moore Stacks:Available
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Book
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1992
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HF5415.127 .L54 2014 : Li, Cong,
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Effective advertising strategies for your business / Cong Li.
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Bestseller
|
2014
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HF5415.127 .L56 1991 : Linneman, Robert E.,
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Making niche marketing work : how to grow bigger by acting smaller / Robert E. Linneman, John L. Stan
Moore Stacks:Available
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Book
|
1991
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HF5415.127 .M535 2003 : Michman, Ronald D.
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Lifestyle marketing : reaching the new American consumer / Ronald D. Michman, Edward M. Mazze, and Al
Moore Stacks:Available
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Book
|
2003
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HF5415.127 .M66 2005 : Mooij, Marieke K. de,
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Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij.
Moore Stacks:Available
|
Book
|
2005
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HF5415.127 .P635 2005 : Podolny, Joel M.
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Status signals : a sociological study of market competition / Joel M. Podolny.
Moore Stacks:Available
|
Book
|
2005
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HF5415.127 .P635 2008eb : Podolny, Joel M.
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Status signals : a sociological study of market competition / Joel M. Podolny.
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Bestseller
|
2008
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HF5415.127 .P66 2002 : Pooler, James A.,
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Demographic targeting : the essential role of population groups in retail marketing / James A. Pooler
Moore Stacks:Available
|
Book
|
2002
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HF5415.127 .R673 1994 : Rossman, Marlene L.
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Multicultural marketing : selling to a diverse America / Marlene L. Rossman.
Moore Stacks:Available
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Book
|
1994
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HF5415.127 .R673 1994eb : Rossman, Marlene L.
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Multicultural marketing : selling to a diverse America / Marlene L. Rossman.
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Bestseller
|
1994
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HF5415.127 .S94 1990 : Swenson, Chester A.
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Selling to a segmented market : the lifestyle approach / Chester A. Swenson.
Moore Stacks:Available
|
Book
|
1990
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|
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HF5415.127 .V453 2021 : Venkatesan, Rajkumar,
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Marketing analytics : essential tools for data-driven decisions / Rajkumar Venkatesan, Paul W. Farris
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Bestseller
|
2021
|
|
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HF5415.127 .W45 1987 : Weinstein, Art.
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Market segmentation : using demographics, psychographics, and other segmentation techniques to uncove
Moore Stacks:Available
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Book
|
1987
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HF5415.127 .W45 2004 : Weinstein, Art.
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Handbook of market segmentation : strategic targeting for business and technology firms / Art Weinste
Moore Stacks:Available
|
Book
|
2004
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HF5415.127 .W45 2004eb : Weinstein, Art.
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Handbook of market segmentation : strategic targeting for business and technology firms / Art Weinste
|
Bestseller
|
2004
|
|
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HF5415.129 .B3813 1989 : Batzer, Erich.
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Marketing strategies and distribution channels for foreign companies in Japan / Erich Batzer and Helm
Moore Stacks:Available
|
Book
|
1989
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HF5415.129 .C67 1989 : Corey, E. Raymond.
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Going to market : distribution systems for industrial products / E. Raymond Corey, Frank V. Cespedes,
Moore Stacks:Available
|
Book
|
1989
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HF5415.129 .C95 1986 : Czinkota, Michael R.
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Japan's market : the distribution system / by Michael R. Czinkota and Jon Woronoff.
Moore Stacks:Available
|
Book
|
1986
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|
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HF5415.129 .C97 1991 : Czinkota, Michael R.
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|
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Unlocking Japan's markets : seizing marketing and distribution opportunities in today's Japan / Micha
Moore Stacks:Available
|
Book
|
1991
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HF5415.129 .M53 1980 : Michman, Ronald D.
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|
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Marketing channels and strategies / by Ronald D. Michman and Stanley D. Sibley ; styled and copyedite
Moore Stacks:Available
|
Book
|
1980
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HF5415.129 .R65 1998 : Rolnicki, Kenneth.
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Managing channels of distribution / Kenneth Rolnicki.
Moore Stacks:Available
|
Book
|
1998
|
|
|
HF5415.129 .R67 1991 : Rosenbloom, Bert.
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|
|
|
Marketing channels : a management view / Bert Rosenbloom.
Moore Stacks (Suplee Collection):Available
|
Book
|
1991
|
|
|
HF5415.13
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|
|
|
Chief marketing officers at work / Josh Steimle.
|
Bestseller
|
2016
|
|
The growth director's secret : why businesses struggle to grow - and what can you do to change it / A
|
Bestseller
|
2017
|
|
Malcolm McDonald on marketing planning : understanding marketing plans and strategy / Malcolm McDonal
|
Bestseller
|
2016
|
|
MARKETING MANAGEMENT.
|
Bestseller
|
2022
|
|
4 additional entries
|
|
|
|
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HF5415.13 .A23 1992 : Aaker, David A.
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|
|
|
Strategic market management / David A. Aaker.
Moore Stacks (Suplee Collection):Available
|
Book
|
1992
|
|
|
HF5415.13 .A25 2005eb : Abingdon, David.
|
|
|
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Out of the box marketing : how to build a super-profitable business / David Abingdon.
|
Bestseller
|
2005
|
|
|
HF5415.13 .B669 1990 : Boyd, Harper W.
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|
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|
Marketing management : a strategic approach / Harper W. Boyd Jr., Orville C. Walker Jr.
Moore Stacks:Available
|
Book
|
1990
|
|
|
HF5415.13 .B736 2015eb
|
|
|
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Brand meaning management / edited by Deborah J. MacInnis, C. Whan Park ; contributors, Megha Agarwal
|
Bestseller
|
2015
|
|
|
HF5415.13 .B8 : Bursk, Edward C.,
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|
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Advanced cases in marketing management / Edward C. Bursk [and] Stephen A. Greyser.
Moore Stacks:Available
|
Book
|
1968
|
|
|
HF5415.13 .B87 2012
|
|
|
|
Business-to-business marketing management : strategies, cases, and solutions / edited by Mark S. Glyn
|
Bestseller
|
2012
|
|
|
HF5415.13 .C513 1999eb : Chaston, Ian.
|
|
|
|
New marketing strategies : evolving flexible processes to fit market circumstances / Ian Chaston.
|
Bestseller
|
1999
|
|
|
HF5415.13 .C6348 1995 : Cohen, William A.,
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|
|
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The marketing plan / William A. Cohen.
Moore Stacks:Available
|
Book
|
1995
|
|
|
HF5415.13 .C635 1991 : Cohen, William A.,
|
|
|
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The practice of marketing management : analysis, planning, and implementation / William A. Cohen.
Moore Stacks (Suplee Collection):Available
|
Book
|
1991
|
|
|
HF5415.13 .D368 1990 : Day, George S.
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|
|
|
Market driven strategy : processes for creating value / George S. Day.
Moore Stacks:Available
|
Book
|
1990
|
|
|
HF5415.13 .D413 2002 : DePalma, Donald A.
|
|
|
|
Business without borders : a strategic guide to global marketing / Donald A. DePalma.
Moore Stacks:Available
|
Book
|
2002
|
|
|
HF5415.13 .D53 2004eb : Dibb, Sally,
|
|
|
|
Marketing briefs : a revision and study guide / Sally Dibb and Lyndon Simkin.
|
Bestseller
|
2004
|
|
|
HF5415.13 .F58 2012
|
|
|
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Flux : what marketing managers need to navigate the new environment / edited by David Soberman and Di
|
Bestseller
|
2012
|
|
|
HF5415.13 .F63 2005eb
|
|
|
|
A focused issue on the marketing process in organizational competence / edited by Ron Sanchez, Jörg F
|
Bestseller
|
2005
|
|
|
HF5415.13 .F725 2013 : France, Charles E.
|
|
|
|
Marketing strategy for small- to medium-sized manufacturers : a practical guide for generating growth
|
Bestseller
|
2013
|
|
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HF5415.13 .F76 2015eb
|
|
|
|
From Little's Law to marketing science : essays in honor of John D.C. Little / John R. Hauser and Gle
|
Bestseller
|
2015
|
|
|
HF5415.13 .G47 2016eb
|
|
|
|
Gerencia de marketing / Mario Giraldo Oliveros, David Juliao Esparragoza, editores ; Christian Aceved
|
Bestseller
|
2016
|
|
|
HF5415.13 .G568 1993 : Goetsch, H. W.
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|
|
|
Developing, implementing & managing an effective marketing plan / Hal Goetsch.
Moore Stacks:Available
|
Book
|
1993
|
|
|
HF5415.13 .G77eb
|
|
|
|
Growth and competitive strategy in 3 circles.
|
Bestseller
|
2012
|
|
|
HF5415.13 .G853 1996 : Gumpert, David E.
|
|
|
|
Inc. magazine presents how to really create a successful marketing plan / by David E. Gumpert.
Moore Stacks:Available
|
Book
|
1996
|
|
|
HF5415.13 .H28 1991 : Hanan, Mack.
|
|
|
|
Competing on value / Mack Hanan and Peter Karp.
Moore Stacks:Available
|
Book
|
1991
|
|
|
HF5415.13 .H28 1991eb : Hanan, Mack.
|
|
|
|
Competing on value / Mack Hanan and Peter Karp.
|
Bestseller
|
1991
|
|
|
HF5415.13 .H52 1990 : Hiebing, Roman G.
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|
|
|
How to write a successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebin
Moore Stacks:Available
|
Book
|
1990
|
|
|
HF5415.13 .H53 2021eb : Hlavnicka, Peter,
|
|
|
|
Protecting the brand. Volume I, Counterfeiting and grey markets / Peter Hlavnicka and Anthony M. Keat
|
Bestseller
|
2021
|
|
|
HF5415.13 .H97 2014eb : Hyslop, Maitland,
|
|
|
|
Obstructive marketing : restricting distribution of products and services in the age of asymmetric wa
|
Bestseller
|
2014
|
|
|
HF5415.13 .I577 2002eb
|
|
|
|
Internal marketing : directions for management / edited by Richard J. Varey & Barbara R. Lewis.
|
Bestseller
|
2002
|
|
|
HF5415.13 .J35 1990 : Jain, Subhash C.,
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|
|
|
Marketing planning & strategy / Subhash C. Jain.
Moore Stacks:Available
|
Book
|
1990
|
|
|
