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Book
Author
Urban, Glen L.
Title
Design and marketing of new products / Glen L. Urban, John R. Hauser.
Publication Info.
Englewood Cliffs, N.J. : Prentice-Hall, [1980]
©1980
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
HF5415.15 .U7
Available
---
Description
xx, 618 pages : illustrations ; 24 cm
Bibliography
Bibliography: pages 583-608.
Note
Includes indexes.
Local Note
Gift of Phippen Fund.
Subject
New products.
New products.
Industrial design -- United States.
Industrial design.
United States.
Added Author
Hauser, John R.
ISBN
0132012693