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Mark   Media Year
HF5415.2 .D49 2004eb : Diamond, Wendy,     
      Marketing information : a strategic guide for business and finance libraries / Wendy Diamond, Michael   Bestseller
BestsellerE-book
2004
HF5415.2 .E35 2006 : Edmunds, Holly.     
      The AMA guide to the globe : managing the international marketing research process / Holly B. Edmunds Moore Stacks:Available   book
BookPrinted Material
2006
HF5415.2 .E5 1973 : Engel, James F.     
      Consumer behavior / James F. Engel, David T. Kollat [and] Roger D. Blackwell. Moore Stacks:Available   book
BookPrinted Material
1973
HF5415.2 .E74 2002eb : Ereaut, Gill.     
      Analysis and interpretation in qualitative market research / Gill Ereaut.   Bestseller
BestsellerE-book
2002
HF5415.2 .F714 2001eb : Franses, Philip Hans,     
      Quantitative models in marketing research / Philip Hans Franses and Richard Paap.   Bestseller
BestsellerE-book
2001
HF5415.2 .H286 2006eb      
      The handbook of marketing research : uses, misuses, and future advances / edited by Rajiv Grover, Mar   Bestseller
BestsellerE-book
2006
HF5415.2 .H55 2015      
      The history of marketing science / editors, Russell S. Winer, Scott A. Neslin.   Bestseller
BestsellerE-book
2014
HF5415.2 .I46 2002eb : Imms, Mike.     
      An introduction to qualitative market research / Mike Imms and Gill Ereaut.   Bestseller
BestsellerE-book
2002
HF5415.2 .K36 2009eb : Keegan, Sheila.     
      Qualitative research : good decision making through understanding people, cultures and markets / Shei   Bestseller
BestsellerE-book
2009
HF5415.2 .L383 2012eb      
      Leading edge marketing research : 21st-century tools and practices / editors, Robert Kaden, Gerald Li   Bestseller
BestsellerE-book
2012
HF5415.2 .L48 2016eb : Leventhal, Barry,     
      Geodemographics for marketers : using location analysis for research and marketing / Barry Leventhal.   Bestseller
BestsellerE-book
2016
HF5415.2 .L55 2002eb : Lillis, Geraldine.     
      Delivering results in qualitative market research / Geraldine Lillis.   Bestseller
BestsellerE-book
2002
HF5415.2 .M35585 2006      
      The marketing research guide / Robert E. Stevens ... [and others]. Moore Stacks:Available   book
BookPrinted Material
2006
HF5415.2 .M35585 2006eb      
      The marketing research guide / Robert E. Stevens [and others].   Bestseller
BestsellerE-book
2006
HF5415.2 .M383 2006 : McQuarrie, Edward F.     
      The market research toolbox : a concise guide for beginners / Edward F. McQuarrie. Moore Stacks:Available   book
BookPrinted Material
2006
HF5415.2 .M87      
      Mathematical models in marketing / [edited by] Robert G. Murdick. Moore Stacks:Available   book
BookPrinted Material
1971
HF5415.2 .P39 2014 : Pauwels, Koen,     
      It's Not the Size of the Data -- It's How You Use It : Smarter Marketing with Analytics and Dashboard   Bestseller
BestsellerE-book
2014
HF5415.2 .P6 1990      
      The Politz papers : science and truth in marketing research / edited by Hugh S. Hardy ; with a forewo Moore Stacks:Available   book
BookPrinted Material
1990
HF5415.2 .P63 1993eb : Pope, Jeffrey L.     
      Practical marketing research / Jeffrey L. Pope.   Bestseller
BestsellerE-book
1993
HF5415.2 .Q889 2012 : Quimby, Ernest.     
      Doing qualitative community research : lessons for faculty, students and communities / Ernest Quimby.   Bestseller
BestsellerE-book
2012
HF5415.2 .R33      
      Readings in survey research / edited by Robert Ferber. Moore Stacks:Available   book
BookPrinted Material
1978
HF5415.2 .R48 2010eb      
      Review of marketing research. Vol. 7 / edited by Naresh K. Malhotra.   Bestseller
BestsellerE-book
2010
HF5415.2 .R48 2013      
      Review of marketing research. Vol. 10 / edited by Naresh K. Malhotra.   Bestseller
BestsellerE-book
2013
HF5415.2 .R48eb vol. 6      
      Review of marketing research. Volume 6 / Naresh K. Malhotra, editor.   Bestseller
BestsellerE-book
2010
HF5415.2 .R56 2015 : Miller, Richard K.     
      Entertainment, media & advertising market research handbook 2015-2016 / by Richard K. Miller and Kell   Bestseller
BestsellerE-book
2015
HF5415.2 .R56 2019 : Miller, Richard K.     
      Entertainment, media & advertising market research handbook 2019-2020 / by Richard K. Miller and Kell   Bestseller
BestsellerE-book
2019
HF5415.2 .S787 2017 : Struhl, Steven M.,     
      Artificial intelligence marketing and predicting consumer choice : an overview of tools and technique   Bestseller
BestsellerE-book
2017
HF5415.2 .V497 2003eb : Villamora, Grace Avellana.     
      Super searchers on Madison Avenue : top advertising and marketing professionals share their online re   Bestseller
BestsellerE-book
2003
HF5415.2 .W283 2002eb : Walle, Alf H.     
      Exotic visions in marketing theory and practice / Alf H. Walle.   Bestseller
BestsellerE-book
2002
HF5415.2 .W445 : Wells, William D.     
      Life style and psychographics. / Edited by William D. Wells. Moore Stacks:Available   book
BookPrinted Material
1974
HF5415.3    
      The American Marketplace : Demographics and Spending Patterns / by the Editors of New Strategist Pres   Bestseller
BestsellerE-book
2014
      Marketing scales handbook : multi-item measures for consumer insight research. Volume 9 / Gordon C. B   Bestseller
BestsellerE-book
2017
      Marketing scales handbook : multi-item measures for consumer insight research. Volume 10 / Gordon C.   Bestseller
BestsellerE-book
2019
Faculty HF5415.3 .A223 1972 : Abdella, Sami M.     
      Consumer decision making in the greater Trenton area / by Sami M. Abdella. Moore Rider Faculty Publications Collection:   book
BookPrinted Material
1972
HF5415.3 .A84b : Association for Consumer Research (U.S.)     
      Advances in consumer research. Moore Stacks:Withdrawn, Moore Stacks:Available   book
BookPrinted Material
1974
HF5415.3 .B7 : Britt, Steuart Henderson,     
      Consumer behavior and the behavioral sciences; theories and applications. Moore Stacks:Available   book
BookPrinted Material
1966
HF5415.3 .B76 2015eb : Bruner, Gordon C.,     
      Marketing scales handbook : multi-item measures for consumer insight research. Volume 8 / Gordon C. B   Bestseller
BestsellerE-book
2015
HF5415.3 .B78 2021 : Bruner, Gordon C.,     
      Marketing scales handbook : multi-item measures for consumer insight research. Volume 11 / Gordon C.   Bestseller
BestsellerE-book
2021
HF5415.3 .B785 1992 : Bruner, Gordon C.,     
      Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner and Paul J. Hense Moore Stacks:Available   book
BookPrinted Material
1992
HF5415.3 .B785 2013eb : Bruner, Gordon C.,     
      Marketing scales handbook : multi-item measures for consumer insight research. Volume 7 / Gordon C. B   Bestseller
BestsellerE-book
2013
HF5415.3 .B785 v.5 : Bruner, Gordon C.,     
      Marketing scales handbook : a compilation of multi-item measures for consumer behavior & advertising   Bestseller
BestsellerE-book
2009
HF5415.3 .B785 v.6 : Bruner, Gordon C.,     
      Marketing scales handbook : a compilation of multi-item measures for consumer behavior & advertising   Bestseller
BestsellerE-book
2012
HF5415.3 .D5 : Dichter, Ernest,     
      Handbook of consumer motivations; the psychology of the world of objects. / Drawings by Robert Glaise Moore Stacks:Available   book
BookPrinted Material
1964
HF5415.3 .D88 1993 : Dutka, Alan F.     
      AMA handbook for customer satisfaction : research, planning, and implementation / Alan Dutka. Moore Stacks:Available   book
BookPrinted Material
1993
HF5415.3 .E527 1994      
      Encyclopedia of consumer brands / editor, Janice Jorgensen. Moore Reference Room:Available   book
BookPrinted Material
1994
HF5415.3 .E53 1990 : Engel, James F.     
      Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. Moore Stacks:Available   book
BookPrinted Material
1990
HF5415.3 .F393 1997eb : Feig, Barry.     
      Marketing straight to the heart / Barry Feig.   Bestseller
BestsellerE-book
1997
HF5415.3 .H36 1990 : Hanssens, Dominique M.     
      Market response models : econometric and time series analysis / Dominique M. Hanssens, Leonard J. Par Moore Stacks:Available   book
BookPrinted Material
1990
HF5415.3 .H64 : Holloway, Robert J.     
      Consumer behavior; contemporary research in action / Robert J. Holloway, Robert A. Mittelstaedt [and] Moore Stacks:Available   book
BookPrinted Material
1970
HF5415.3 .H68 : Howard, John A.     
      The theory of buyer behavior / John A. Howard and Jagdish N. Sheth. Moore Stacks:Available   book
BookPrinted Material
1969
HF5415.3 .S355 : Scitovsky, Tibor.     
      The joyless economy : an inquiry into human satisfaction and consumer dissatisfaction / Tibor Scitovs Moore Stacks:Available   book
BookPrinted Material
1976
HF5415.3 .S73 1988 : Stanley, Thomas J.     
      Marketing to the affluent / Thomas J. Stanley. Moore Stacks:Available   book
BookPrinted Material
1988
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