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Bestseller
BestsellerE-book
Author Veloso, Maria.

Title Web copy that sells : the revolutionary formula for creating killer copy every time / Maria Veloso.

Publication Info. New York : AMACOM, [2005]
©2005

Item Status

Description 1 online resource (1 volume)
Physical Medium polychrome
Description text file
Bibliography Includes bibliographical references and index.
Contents Getting started : the dynamics of web selling -- A simple blueprint for writing killer web copy -- From prospects to purchasers : the psychological motivators -- Crafting your copy -- E-mail marketing : the Internet's killer application -- Online marketing communications : it's what you do after people visit your website that counts -- Last but not least : tying it all together.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Electronic commerce.
Electronic commerce.
Web sites -- Design.
Web sites -- Design.
Internet marketing.
Internet marketing.
Internet advertising.
Internet advertising.
Genre/Form Electronic books.
Other Form: Print version: Veloso, Maria. Web copy that sells. New York : AMACOM, ©2005 0814472494 (DLC) 2004015067 (OCoLC)55800892
ISBN 081442810X (electronic book)
9780814428108 (electronic book)
9780814472491
0814472494 (Trade Paper)