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Book
Author
Wernick, Andrew.
Title
Promotional culture : advertising, ideology, and symbolic expression / Andrew Wernick.
Publication Info.
London ; Newbury Park : Sage Publications, 1991.
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
HF5821 .W46 1991
Available
---
Description
ix, 208 pages : illustrations ; 24 cm.
Series
Theory, culture & society
Theory, culture & society (Unnumbered)
Bibliography
Includes bibliographical references (pages 199-203) and index.
Subject
Advertising -- Social aspects.
Advertising -- Social aspects.
Symbolism in advertising.
Symbolism in advertising.
Imagery (Psychology)
Imagery (Psychology)
Popular culture.
Popular culture.
ISBN
0803983913 paperback
0803983905
9780803983908
9780803983915 paperback
