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HF5823 .B454 2010eb : Berman, Margo,
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Street-smart advertising : how to win the battle of the buzz / Margo Berman.
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Bestseller
|
2010
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|
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HF5823 .B47 1982 : Betancourt, Hal.
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The advertising answerbook : a guide for business and professional people / Hal Betancourt.
Moore Stacks:Available
|
Book
|
1982
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|
HF5823 .B72 1935 : Brewster, Arthur Judson,
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Introduction to advertising / by Arthur Judson Brewster and Herbert Hall Palmer.
Moore Special Collections:Available
|
Book
|
1935
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HF5823 .B72 1954 : Brewster, Arthur Judson,
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Introduction to advertising / Arthur Judson Brewster, Herbert Hall Palmer [and] Robert G. Ingraham.
Moore Stacks:Available
|
Book
|
1954
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HF5823 .C19 1983 : Cassell, Dana K.
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How to advertise and promote your retail store / Cassell.
Moore Stacks:Available
|
Book
|
1983
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HF5823 .C5977 1999 : Cortese, Anthony Joseph Paul.
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Provocateur : images of women and minorities in advertising / Anthony J. Cortese.
Moore Stacks:Available
|
Book
|
1999
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|
|
HF5823 .F47 2021 : Fernández Gómez, Jorge David,
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Strategic advertising mechanisms : from copy strategy to iconic brands / Jorge David Fernández Gómez.
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Bestseller
|
2021
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|
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HF5823 F54 2010eb : Fletcher, Winston.
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Advertising : a very short introduction / Winston Fletcher.
|
Bestseller
|
2010
|
|
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HF5823 .F55 2006 : Flowers, Paul W.
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Underdog advertising : proven principles to compete and win against the giants in any industry / Paul
|
Bestseller
|
2006
|
|
|
HF5823 .F6 : Fochs, Arnold.
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The very idea; a collection of retail advertising ideas. / Compiled and edited by Arnold Fochs.
Moore Stacks:Available
|
Book
|
1971
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|
|
HF5823 .G26 : Garbett, Thomas F.
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Corporate advertising : the what, the why, and the how / Thomas F. Garbett.
Moore Stacks:Available
|
Book
|
1981
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|
|
HF5823 .G27 2003 : Garfield, Bob.
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And now a few words from me : advertising leading critic lays down the law, once and for all / Bob Ga
Moore Stacks:Available
|
Book
|
2003
|
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HF5823 .H25 : Hughes, Babette,
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The right angles; how to do successful publicity.
Moore Stacks:Available
|
Book
|
1965
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|
|
HF5823 .H3135 2005eb : Halve, Anand Bhaskar,
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|
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Planning for power advertising : a user's manual for students and practitioners / Anand Bhaskar Halve
|
Bestseller
|
2005
|
|
|
HF5823 .H36 1964 : Hepner, Harry Walker,
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|
|
Advertising : creative communication with consumers.
Moore Stacks:Available
|
Book
|
1964
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|
|
HF5823 .H554 2006 : Himpe, Tom.
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|
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Advertising is dead : long live advertising! / Tom Himpe ; foreword by Will Collin.
Moore Stacks:Available
|
Book
|
2006
|
|
|
HF5823 .H78 : Hubbard, Elbert,
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Advertising and advertisements / by Elbert Hubbard; being publicity preachments from the pen of the F
Moore Stacks:Available
|
Book
|
1929
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|
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HF5823 .I77 1988
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|
IRS estate tax examiner's handbook.
|
Book
|
1988
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|
HF5823 .J28 : Jacobs, Laurence Wile,
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Advertising and promotion for retailing: text and cases / Laurence W. Jacobs.
Moore Stacks:Available
|
Book
|
1972
|
|
|
HF5823 .J713 : Johnson, J. Douglas,
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Advertising today / J. Douglas Johnson ; [illustrator, Judith McCarty].
Moore Stacks:Available
|
Book
|
1978
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|
|
HF5823 .J717 1989 : Jones, John Philip.
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Does it pay to advertise? : cases illustrating successful brand advertising / John Philip Jones ; for
Moore Stacks:Available
|
Book
|
1989
|
|
|
HF5823 .J718 1986 : Jones, John Philip.
|
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|
|
What's in a name? : advertising and the concept of brands / John Philip Jones ; foreword by Don Johns
Moore Stacks:Available
|
Book
|
1986
|
|
|
HF5823 .J718 2003eb : Jones, John Philip.
|
|
|
|
What's in a name? : advertising and the concept of brands / by John Philip Jones and Jan S. Slater.
|
Bestseller
|
2003
|
|
|
HF5823 .J719 1995 : Jones, John Philip.
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|
|
|
When ads work : new proof that advertising triggers sales / John Philip Jones.
Moore Stacks:Available
|
Book
|
1995
|
|
|
HF5823 .J719 2007 : Jones, John Philip.
|
|
|
|
When ads work : new proof that advertising triggers sales / John Philip Jones.
|
Bestseller
|
2007
|
|
|
HF5823 .K265 2003 : Kaplan Thaler, Linda.
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|
|
|
Bang! : "getting your message heard in a noisy world" / Linda Kaplan Thaler and Robin Koval, with Del
Moore Stacks:Available
|
Book
|
2003
|
|
|
HF5823 .K333 1989 : Kaynak, Erdener.
|
|
|
|
The management of international advertising : a handbook and guide for professionals / Erdener Kaynak
Moore Stacks:Available
|
Book
|
1989
|
|
|
HF5823 .K344 2006eb : Kelley, Larry D.,
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|
|
|
Advertising account planning : a practical guide / Larry D. Kelley and Donald W. Jugenheimer.
|
Bestseller
|
2006
|
|
|
HF5823 .K346 2005 : Kelly-Holmes, Helen,
|
|
|
|
Advertising as multilingual communication / Helen Kelly-Holmes.
Moore Stacks:Available
|
Book
|
2005
|
|
|
HF5823 .K363 1999 : Kilbourne, Jean.
|
|
|
|
Deadly persuasion : why women and girls must fight the addictive power of advertising / Jean Kilbourn
Moore Stacks:Available
|
Book
|
1999
|
|
|
HF5823 .K38 2009eb : Kaufman, Herbert,
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|
|
|
The clock that had no hands : and other essays about advertising / Herbert Kaufman.
|
Bestseller
|
2009
|
|
|
HF5823 .K39 : Kirkpatrick, Charles A.
|
|
|
|
Advertising; mass communication in marketing.
Moore Stacks:Available
|
Book
|
1959
|
|
|
HF5823 .K39 1964 : Kirkpatrick, Charles A.
|
|
|
|
Advertising: mass communication in marketing / C. A. Kirkpatrick.
Moore Stacks:Available
|
Book
|
1964
|
|
|
HF5823 .K45 1933 : Kleppner, Otto,
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|
|
|
Advertising procedure / by Otto Kleppner ...
Moore Stacks:Available
|
Book
|
1933
|
|
|
HF5823 .K45 1941 : Kleppner, Otto,
|
|
|
|
Advertising procedure / by Otto Kleppner.
Moore Stacks:Available
|
Book
|
1941
|
|
|
HF5823 .K45 1950 : Kleppner, Otto,
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|
|
|
Advertising procedure.
Moore Stacks:Available
|
Book
|
1950
|
|
|
HF5823 .K45 1973
|
|
|
|
Advertising procedure / by Otto Kleppner.
Moore Stacks:Available
|
Book
|
1985
|
|
Advertising procedure / Otto Kleppner, with the collaboration of Stephen A. Greyser.
Moore Stacks:Available
|
Book
|
1973
|
|
|
HF5823 .K45 1983 : Kleppner, Otto,
|
|
|
|
Otto Kleppner's Advertising procedure / Otto Kleppner, Thomas Russell, Glenn Verrill.
Moore Stacks:Available
|
Book
|
1983
|
|
|
HF5823 .K45 1990 : Kleppner, Otto,
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|
|
|
Kleppner's advertising procedure.
Moore Stacks:Available
|
Book
|
1990
|
|
|
HF5823 .L33 : Lavidge, Arthur W.
|
|
|
|
A common sense guide to professional advertising / by Arthur W. Lavidge.
Moore Stacks:Available
|
Book
|
1973
|
|
|
HF5823 .L52 1994 : Levinson, Jay Conrad.
|
|
|
|
Guerrilla advertising : cost-effective techniques for small-business success / Jay Conrad Levinson.
Moore Stacks:Available
|
Book
|
1994
|
|
|
HF5823 .L643 : Lewis, Herschell Gordon,
|
|
|
|
The businessman's guide to advertising & sales promotion.
Moore Stacks:Available
|
Book
|
1974
|
|
|
HF5823 .L65 2008 : Lois, George.
|
|
|
|
George Lois on his creation of the big idea.
Moore Stacks:Available
|
Book
|
2008
|
|
|
HF5823 .L72 1970 : Littlefield, James E.
|
|
|
|
Advertising; mass communication in marketing / James E. Littlefield [and] C. A. Kirkpatrick.
Moore Stacks:Available
|
Book
|
1970
|
|
|
HF5823 .L88 : Lyon, David G.
|
|
|
|
Off Madison Avenue / by David G. Lyon.
Moore Stacks:Available
|
Book
|
1966
|
|
|
HF5823 .L92 1989 : Lyons, John,
|
|
|
|
Guts : advertising from the inside out / John Lyons.
Moore Stacks:Available
|
Book
|
1989
|
|
|
HF5823 .M1315 : McNiven, Malcolm A.
|
|
|
|
How much to spend for advertising? Methods for determining advertising expenditure levels / edited by
Moore Stacks:Available
|
Book
|
1969
|
|
|
HF5823 .M219 : Mandell, Maurice I.
|
|
|
|
Advertising / Maurice I. Mandell.
|
Book
|
1968
|
|
|
HF5823 .M219 1984 : Mandell, Maurice I.
|
|
|
|
Advertising / Maurice I. Mandell.
Moore Stacks (Suplee Collection):Available
|
Book
|
1984
|
|
|
HF5823 .M268 1989 : Martin, David N.
|
|
|
|
Romancing the brand : the power of advertising and how to use it / David N. Martin.
Moore Stacks:Available
|
Book
|
1989
|
|
|
