|
|
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|
HF5823 .S96 : Switkin, Abraham.
|
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Ads! : Design & make your own / Abraham Switkin.
Moore Stacks:Available
|
Book
|
1981
|
|
|
HF5823 .T23 1989 : Taylor, James Walter,
|
|
|
|
How to write a successful advertising plan / James W. Taylor.
Moore Stacks:Available
|
Book
|
1989
|
|
|
HF5823 .T273 2004
|
|
|
|
Effective advertising : understanding when, how, and why advertising works / by Gerard J. Tellis.
Moore Stacks:Available
|
Book
|
2004
|
|
Effective advertising : understanding when, how, and why advertising works / by Gerard J. Tellis.
|
Bestseller
|
2004
|
|
|
HF5823 .T38 1949 : Taubeneck, George Francis,
|
|
|
|
One foot in the door (the specialty selling formula)
Moore Stacks:Available
|
Book
|
1949
|
|
|
HF5823 .T83 2007 : Tungate, Mark,
|
|
|
|
Adland : a global history of advertising / Mark Tungate.
Moore Stacks:Available
|
Book
|
2007
|
|
|
HF5823 .T83 2013eb : Tungate, Mark,
|
|
|
|
Adland : a global history of advertising / Mark Tungate.
|
Bestseller
|
2013
|
|
|
HF5823 .V24 2014 : Van Dyck, Fons.
|
|
|
|
Advertising Transformed : the New Rules for the Digital Age / Fons Van Dyck.
|
Bestseller
|
2014
|
|
|
HF5823 .V35 : Van Riper, Guernsey,
|
|
|
|
Words at work in advertising.
Moore Stacks:Available
|
Book
|
1956
|
|
|
HF5823 .V49 2004eb : Vilanilam, John V.
|
|
|
|
Advertising basics! : a resource guide for beginners / J.V. Vilanilam, A.K. Varghese.
|
Bestseller
|
2004
|
|
|
HF5823 .V53 1995 : Vitale, Joe,
|
|
|
|
AMA complete guide to small business advertising / Joe Vitale.
Moore Stacks:Available
|
Book
|
1995
|
|
|
HF5823 .W416 2002eb : Wardle, Judith.
|
|
|
|
Developing advertising with qualitative market research / Judith Wardle.
|
Bestseller
|
2002
|
|
|
HF5823 .W42 : Watkins, Julian Lewis.
|
|
|
|
The 100 greatest advertisements, who wrote them and what they did.
Moore Stacks:Available
|
Book
|
1949
|
|
|
HF5823 .W445 : Wedding, C. Nugent,
|
|
|
|
Advertising management / Nugent Wedding [and] Richard S. Lessler.
Moore Stacks:Available
|
Book
|
1962
|
|
|
HF5823 .W45 : Weiss, E. B.
|
|
|
|
The handbook of advertising. / Editor in chief, E.B. Weiss ... advisory editors, F.C. Kendall ... and
Moore Stacks:Available
|
Book
|
1938
|
|
|
HF5823 .W455 2000 : Wells, William,
|
|
|
|
Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.
Moore Stacks:Available
|
Book
|
1999
|
|
|
HF5823 .W467 2003
|
|
|
|
Which ad pulled best? : 40 case histories on how to write and design ads that work / [edited by] Scot
Moore Stacks:Available
|
Book
|
2003
|
|
|
HF5823 .W49 1974 : Wight, Robin.
|
|
|
|
The day the pigs refused to be driven to market: advertising and the consumer revolution.
Moore Stacks:Available
|
Book
|
1974
|
|
|
HF5823 .W569 1942 : Wiseman, Mark.
|
|
|
|
The anatomy of advertising : an analytical approach to campaign planning and advertisement making / M
Moore Stacks:Available
|
Book
|
1942
|
|
|
HF5823 .W58 : Wiseman, Mark.
|
|
|
|
The new anatomy of advertising: applying scientific method to the solution of advertising problems.
Moore Stacks:Available
|
Book
|
1959
|
|
|
HF5823 .W635 : Woolf, James Davis.
|
|
|
|
Salesense in advertising; a selection of articles from Advertising age.
Moore Stacks:Available
|
Book
|
1955
|
|
|
HF5823 .W7 1966 : Wright, John Sherman,
|
|
|
|
Advertising / John S. Wright [and] Daniel S. Warner. With a foreword by Norman H. Strouse and chapter
Moore Stacks:Available
|
Book
|
1966
|
|
|
HF5823 .W7 1971 : Wright, John Sherman,
|
|
|
|
Advertising / John S. Wright, Daniel S. Warner [and] Willis L. Winter, Jr. With a foreword by Robert
Moore Stacks:Available
|
Book
|
1971
|
|
|
HF5823 .Z95 2002 : Zyman, Sergio.
|
|
|
|
The end of advertising as we know it / Sergio Zyman, with Armin Brott.
Moore Stacks:Available
|
Book
|
2002
|
|
|
HF5825
|
|
|
|
How to write copy that sells : the step-by-step system for more sales, to more customers, more often
|
Bestseller
|
2016
|
|
Successful copywriting in a week / Robert Ashton.
|
Bestseller
|
2012
|
|
|
HF5825 .A38
|
|
|
|
ADvisory service for students of advertising.
Moore Stacks:Available
|
Book
|
1954
|
|
|
HF5825 .B6 : Bockus, H. William.
|
|
|
|
Advertising graphics; a workbook and reference for the advertising artist / H. William Bockus, Jr.
Moore Stacks:Available
|
Book
|
1969
|
|
|
HF5825 .B68 1983 : Borgman, Harry.
|
|
|
|
Advertising layout techniques / by Harry Borgman.
Moore Stacks:Available
|
Book
|
1983
|
|
|
HF5825 .B76 : Brooker, Bertram,
|
|
|
|
Layout technique in advertising / by Richard Surrey [pseudonym]
Moore Stacks:Available
|
Book
|
1929
|
|
|
HF5825 .B8 : Burton, Philip Ward,
|
|
|
|
Advertising copywriting / by Philip Ward Burton, Bowman Kreer [and] John B. Gray, Jr. Foreword by Wal
Moore Stacks:Available
|
Book
|
1949
|
|
|
HF5825 .B8 1962 : Burton, Philip Ward,
|
|
|
|
Advertising copywriting / Philip Ward Burton [and] G. Bowman Kreer. Foreword by Leo Burnett.
Moore Stacks:Available
|
Book
|
1962
|
|
|
HF5825 .B8 1990 : Burton, Philip Ward,
|
|
|
|
Advertising copywriting / Philip Ward Burton.
Moore Stacks:Available
|
Book
|
1990
|
|
|
HF5825 .C29 1981 : Cardamone, Tom.
|
|
|
|
Advertising agency and studio skills / by Tom Cardamone ; illustrated by the author.
Moore Stacks:Available
|
Book
|
1981
|
|
|
HF5825 .C59 : Clarke, George Timothy.
|
|
|
|
Copywriting : theory and technique / George Timothy Clarke.
Moore Stacks:Available
|
Book
|
1959
|
|
|
HF5825 .D78 : Dunn, S. Watson
|
|
|
|
Advertising copy and communication.
Moore Stacks:Available
|
Book
|
1956
|
|
|
HF5825 .F44 1970 : Felten, Charles J.
|
|
|
|
Layout 4; printing design & typography / by Charles J. Felten.
Moore Stacks:Available
|
Book
|
1970
|
|
|
HF5825 .G45 2006 : Gettins, Dominic.
|
|
|
|
How to write great copy : learn the unwritten rules of copywriting / Dominic Gettins.
|
Bestseller
|
2006
|
|
|
HF5825 .H5 : Higgins, Denis.
|
|
|
|
The art of writing advertising; conversations with William Bernbach [and others] Interviewed by Denis
Moore Stacks:Available
|
Book
|
1965
|
|
|
HF5825 .H5 1987 : Higgins, Denis.
|
|
|
|
The art of writing advertising : conversations with William Bernbach ... [and others] / interviewed b
Moore Stacks:Available
|
Book
|
1987
|
|
|
HF5825 .H5 1990
|
|
|
|
The art of writing advertising : conversations with William Bernbach, Leo Burnett, George Gribbin, Da
Moore Stacks:Available
|
Book
|
1965
|
|
|
HF5825 .H6 1949 : Hotchkiss, George Burton,
|
|
|
|
Advertising copy.
Moore Stacks:Available
|
Book
|
1949
|
|
|
HF5825 .H67 2014 : Horberry, Roger.
|
|
|
|
Read me : 10 lessons for writing great copy / Roger Horberry & Gyles Lingwood.
|
Bestseller
|
2014
|
|
|
HF5825 .H9 : Hymes, David G.,
|
|
|
|
Production in advertising and the graphic arts.
Moore Stacks:Available
|
Book
|
1958
|
|
|
HF5825 .I58 1988
|
|
|
|
International advertising design.
Moore Stacks:Available
|
Book
|
1988
|
|
|
HF5825 .J4 : Jefkins, Frank William.
|
|
|
|
Copywriting and its presentation; a guide to advertisement and sales letter writing.
Moore Stacks:Available
|
Book
|
1958
|
|
|
HF5825 .K49 1990 : Klein, Erica Levy.
|
|
|
|
Write great ads : a step-by-step approach / Erica Levy Klein ; foreword by Bob Bly.
Moore Stacks:Available
|
Book
|
1990
|
|
|
HF5825 .L37 : Leech, Geoffrey N.
|
|
|
|
English in advertising: a linguistic study of advertising in Great Britain [by] Geoffrey N. Leech.
Moore Stacks:Available
|
Book
|
1966
|
|
|
HF5825 .L44 2000 : Lewis, Herschell Gordon,
|
|
|
|
On the art of writing copy / Herschell Gordon Lewis.
Moore Stacks:Available
|
Book
|
2000
|
|
|
HF5825 .M27 : Malickson, David L.
|
|
|
|
Advertising--how to write the kind that works / David L. Malickson, John W. Nason.
Moore Stacks:Available
|
Book
|
1976
|
|
|
HF5825 .M33 : Matthews, John E.
|
|
|
|
The copywriter.
Moore Stacks:Available
|
Book
|
1964
|
|
|
HF5825 .M38 1987 : Meeske, Milan D.
|
|
|
|
Copywriting for the electronic media : a practical guide / Milan D. Messke, R.C. Norris.
Moore Stacks:Available
|
Book
|
1987
|
|
|
