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Book
Title
The art of writing advertising : conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves / interviewed by Denis Higgins.
Publication Info.
Lincolnwood, Ill., U.S.A. : NTC Business Books, 1965. 1990 printing.
Item Status
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Moore Stacks
HF5825 .H5 1990
Available
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Description
125 pages : illustrations, portraits ; 23 cm
Note
Subtitle on cover: Conversations with masters of the craft.
Subject
Advertising copy -- Interviews.
Advertising copy.
Genre/Form
Interviews.
Interviews.
Added Author
Higgins, Denis.
ISBN
0844231002 paperback
