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Book
Author
Malickson, David L.
Title
Advertising--how to write the kind that works / David L. Malickson, John W. Nason.
Publication Info.
New York : Scribner, [1977]
©1977
Item Status
Location
Call No.
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OPAC Message
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Gift Note
Moore Stacks
HF5825 .M27
Available
---
Description
xviii, 233 pages : illustrations ; 24 cm
Note
Includes index.
Subject
Advertising copy.
Advertising copy.
Advertising layout and typography.
Advertising layout and typography.
Added Author
Nason, John W.
ISBN
068414770X : $12.50. 0684147718 (paperback) $4.95