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HF5826.5 .N36 : Naples, Michael J.
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Effective frequency : the relationship between frequency and advertising effectiveness / by Michael J
Moore Stacks:Available
|
Book
|
1979
|
|
|
HF5826.5 .S57 : Sissors, Jack Zanville,
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|
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Advertising media planning / Jack Z. Sissors, E. Reynold Petray.
Moore Stacks:Available
|
Book
|
1976
|
|
|
HF5826.5 .S57 1993 : Sissors, Jack Zanville,
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|
|
Advertising media planning / Jack Z. Sissors, Lincoln Bumba.
Moore Stacks (Suplee Collection):Available
|
Book
|
1993
|
|
|
HF5826.5 .S86 1996 : Surmanek, Jim.
|
|
|
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Media planning : a practical guide / Jim Surmanek.
Moore Stacks:Available
|
Book
|
1996
|
|
|
HF5827 .A36
|
|
|
|
Advertising and society / edited by Yale Brozen ; with a foreword by Harold S. Geneen.
Moore Stacks:Available
|
Book
|
1974
|
|
|
HF5827 .A38 1984
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|
|
Advertising, packaging, & labeling : responsive business approaches to consumer needs / prepared by m
|
Book
|
1984
|
|
|
HF5827 .B37 1988 : Barthel-Bouchier, Diane L.,
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Putting on appearances : gender and advertising / Diane Barthel.
Moore Stacks:Available
|
Book
|
1988
|
|
|
HF5827 .B575 : Bloom, Paul N.
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|
|
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Advertising, competition, and public policy : a simulation study / Paul N. Bloom.
Moore Stacks:Available
|
Book
|
1976
|
|
|
HF5827 .B577 : Boddewyn, J. J.
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|
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Comparison advertising : a worldwide study / J. J. Boddewyn, Katherin Marton ; with the special assis
Moore Stacks:Available
|
Book
|
1978
|
|
|
HF5827 .C36 1995
|
|
|
|
Captive kids : commercial pressures on kids at school.
|
Book
|
1995
|
|
|
HF5827 .C587 : Comanor, William S.
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|
|
Advertising and market power / William S. Comanor and Thomas A. Wilson.
Moore Stacks:Available
|
Book
|
1974
|
|
|
HF5827 .C672 1983 : Courtney, Alice E.
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|
|
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Sex stereotyping in advertising / Alice E. Courtney, Thomas W. Whipple.
Moore Stacks:Available
|
Book
|
1983
|
|
|
HF5827 .C73 1971
|
|
|
|
Creativity in communications. / Edited by Robert Adams.
Moore Stacks:Available
|
Book
|
1971
|
|
|
HF5827 .F67 1995eb : Forceville, Ch.
|
|
|
|
Pictorial metaphor in advertising / Charles Forceville.
|
Bestseller
|
1996
|
|
|
HF5827 .G5 : Gilbert, Eugène.
|
|
|
|
Advertising and marketing to young people.
Moore Stacks:Available
|
Book
|
1957
|
|
|
HF5827 .G57 1979 : Goffman, Erving,
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|
|
|
Gender advertisements / Erving Goffman.
Moore Stacks:Available
|
Book
|
1979
|
|
|
HF5827 .G7 : Graham, Irvin,
|
|
|
|
Advertising campaigns.
Moore Stacks:Available
|
Book
|
1951
|
|
|
HF5827 .H3 : Haskins, Jack B.,
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|
|
|
How to evaluate mass communications; the controlled field experiment / by Jack B. Haskins.
Moore Stacks:Available
|
Book
|
1968
|
|
|
HF5827 .H34 1973 : Harmon, Jim.
|
|
|
|
Jim Harmon's nostalgia catalogue. -
Moore Stacks:Available
|
Book
|
1973
|
|
|
HF5827 .H4 : Herpel, George L.
|
|
|
|
Specialty advertising in marketing / George L. Herpel and Richard A. Collins.
Moore Stacks:Available
|
Book
|
1972
|
|
|
HF5827 .H64 : Holbert, Neil,
|
|
|
|
Advertising research / by Neil Holbert.
Moore Stacks:Available
|
Book
|
1975
|
|
|
HF5827 .I625
|
|
|
|
International advertising and marketing / edited with introductory notes, by S. Watson Dunn and E. S.
Moore Stacks:Available
|
Book
|
1979
|
|
|
HF5827 .I83
|
|
|
|
Issues in advertising : the economics of persuasion / edited by David G. Tuerck.
Moore Stacks:Available
|
Book
|
1978
|
|
|
HF5827 .J66 : Johnson, Philip M.,
|
|
|
|
How to maximize your advertising investment / Philip M. Johnson.
Moore Stacks:Available
|
Book
|
1980
|
|
|
HF5827 .L43 1986 : Leiss, William,
|
|
|
|
Social communication in advertising : persons, products, & images of well-being / William Leiss, Step
Moore Stacks:Available
|
Book
|
1986
|
|
|
HF5827 .M6 : Moore, Sidney.
|
|
|
|
So this is the ad biz!
Moore Stacks:Available
|
Book
|
1966
|
|
|
HF5827 .M873 1990 : Muncaster, Alice L.
|
|
|
|
The dog made me buy it / written and designed by Alice L. Muncaster and Ellen Sawyer ; photography by
Moore Stacks:Available
|
Book
|
1990
|
|
|
HF5827 .P43 1984 : Peebles, Dean M.,
|
|
|
|
Management of international advertising : a marketing approach / by Dean M. Peebles and John K. Ryans
Moore Stacks:Available
|
Book
|
1984
|
|
|
HF5827 .R32 : Ramond, Charles.
|
|
|
|
Advertising research, the state of the art / by Charles Ramond.
Moore Stacks:Available
|
Book
|
1976
|
|
|
HF5827 .R34 : Rao, Ambar G.
|
|
|
|
Quantitative theories in advertising / Ambar G. Rao.
Moore Stacks:Available
|
Book
|
1970
|
|
|
HF5827 .R57 : Riso, Ovid.
|
|
|
|
Advertising cost control handbook. -
Moore Stacks:Available
|
Book
|
1973
|
|
|
HF5827 .S2 : Samstag, Nicholas.
|
|
|
|
How business is bamboozled by the ad-boys. / Introd. by Eric Hodgins.
Moore Stacks:Available
|
Book
|
1966
|
|
|
HF5827 .S74 : Starch, Daniel.
|
|
|
|
Measuring product sales made by advertising.
Moore Stacks:Available
|
Book
|
1961
|
|
|
HF5827 .S75 : Starch, Daniel.
|
|
|
|
Measuring advertising readership and results.
Moore Stacks:Available
|
Book
|
1966
|
|
|
HF5827 .T915
|
|
|
|
Twentieth century advertising and the economy of abundance : a review of 50 years of American adverti
Moore Stacks:Available
|
Book
|
1980
|
|
|
HF5827.2 .R53 2001 : Ries, Al.
|
|
|
|
Positioning : the battle for your mind / by Al Ries and Jack Trout.
Moore Stacks:Available
|
Book
|
2001
|
|
|
HF5827.4 .Y68 1983 : Young, Robert F.
|
|
|
|
Managing cooperative advertising : a strategic approach / Robert F. Young, Stephen A. Greyser.
Moore Stacks:Available
|
Book
|
1983
|
|
|
HF5827.6 .G74 2009eb : Greenberg, Miriam.
|
|
|
|
Branding New York : how a city in crisis was sold to the world / by Miriam Greenberg.
|
Bestseller
|
2009
|
|
|
HF5827.85 .D38 2000 : Davis, Simone Weil,
|
|
|
|
Living up to the ads : gender fictions of the 1920s / Simone Weil Davis.
Moore Stacks:Available
|
Book
|
2000
|
|
|
HF5827.85 .I27 2013 : Ibroscheva, Elza,
|
|
|
|
Advertising, Sex, and Post-Socialism : Women, Media, and Femininity in the Balkans.
|
Bestseller
|
2013
|
|
|
HF5827.85 .P37 2006 : Parkin, Katherine J.
|
|
|
|
Food is love : food advertising and gender roles in modern America / Katherine J. Parkin.
Moore Stacks:Available
|
Book
|
2006
|
|
|
HF5827.85 .R45 2003 : Reichert, Tom.
|
|
|
|
The erotic history of advertising / Tom Reichert.
Moore Stacks:Available
|
Book
|
2003
|
|
|
HF5827.85 .R67 2007eb : Rosewarne, Lauren.
|
|
|
|
Sex in public : women, outdoor advertising, and public policy / Lauren Rosewarne.
|
Bestseller
|
2007
|
|
|
HF5827.85 .S494 2003
|
|
|
|
Sex in advertising : perspectives on the erotic appeal / edited by Tom Reichert, Jacqueline Lambiase.
Moore Stacks:Available
|
Book
|
2003
|
|
|
HF5827.85 .S494 2003eb
|
|
|
|
Sex in advertising : perspectives on the erotic appeal / edited by Tom Reichert, Jacqueline Lambiase.
|
Bestseller
|
2003
|
|
|
HF5827.85 .S496 2006
|
|
|
|
Sex in consumer culture : the erotic content of media and marketing / edited by Tom Reichert, Jacquel
Moore Stacks:Available
|
Book
|
2006
|
|
|
HF5827.85 .S496 2006eb
|
|
|
|
Sex in consumer culture : the erotic content of media and marketing / edited by Tom Reichert, Jacquel
|
Bestseller
|
2006
|
|
|
HF5827.85 .S76 2005
|
|
|
|
The strength to resist : media's impact on women & girls / produced and directed by Margaret Lazarus
Moore Video:Available
|
Film
|
2005
|
|
|
HF5827.9 .H68 2005 : Howard, Martin.
|
|
|
|
We know what you want : how they change your mind / Martin Howard.
Moore Stacks:Available
|
Book
|
2005
|
|
|
HF5827.9 .P78 2004
|
|
|
|
The psychology of entertainment media : blurring the lines between entertainment and persuasion / edi
Moore Stacks:Available
|
Book
|
2004
|
|
|
