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Bestseller
BestsellerE-book
Author Bjelskou, Peter, author.

Title Branded women in U.S. television : when people become corporations / Peter Bjelskou.

Publication Info. Lanham, Maryland : Lexington Books, ©2015.
Online access
Online eBook. Access restricted to current Rider University students, faculty, and staff.
Instructions for reading/downloading the EBSCO version of this eBook

Item Status

Description 1 online resource.
Physical Medium polychrome
Description text file
Series Critical studies in television
Critical studies in television.
Bibliography Includes bibliographical references and index.
Contents Introduction -- From midcentury housewives to Martha Stewart: women and products as a staple in U.S. television -- Zeitgeist and camp at Bravo TV -- The entrepreneurial housewife: Jill Zarin and Alex McCord's branded versions of the domestic goddess -- The curious presence of the upper class in reality tv: Countess Luann De Lesseps and Sonja Tremont Morgan -- Embodying neoliberalism: Bethenny Frankel's Skinnygirl empire -- Conclusion.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Product placement in mass media -- Social aspects -- United States.
Product placement in mass media.
Social aspects.
United States.
Reality television programs -- United States -- History and criticism.
Reality television programs.
Branding (Marketing) -- United States.
Branding (Marketing)
Television advertising -- United States.
Television advertising.
Television broadcasting -- Social aspects -- United States.
Television broadcasting -- Social aspects.
Women on television.
Women on television.
Genre/Form Electronic books.
Added Title Branded women in United States television
Other Form: Print version: Bjelskou, Peter. Branded women in U.S. television. Lanham, Maryland : Lexington Books, [2015] 9780739187937 (DLC) 2014036898 (OCoLC)892794757
ISBN 9780739187944 (electronic book)
0739187945 (electronic book)
9780739187937
0739187937

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