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Book
Author
Hettinger, Herman S. (Herman Strecker), 1902-1972.
Title
A decade of radio advertising / Herman S. Hettinger.
Publication Info.
New York : Arno Press, 1971.
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
HF6146.R3 H4 1971
Available
---
Description
xxi, 354 pages : graphs ; 24 cm.
Series
History of broadcasting, radio to television
History of broadcasting, radio to television.
Note
Reprint of the 1933 ed. published by the University of Chicago Press, Chicago.
Bibliography
Bibliography: pages 341-343.
Note
Includes index.
Subject
Radio advertising -- United States.
Radio advertising.
United States.
ISBN
0405035691
