Description |
1 online resource (xv, 225 pages) : illustrations |
Physical Medium |
polychrome |
Description |
text file |
Bibliography |
Includes bibliographical references (pages 211-220) and index. |
Contents |
Preliminaries; Contents; Acknowledgments; Introduction; 1 Whitman's Ghost MediaSpeak and American Voices; 2 Making Sense of MediaSpeak; 3 Doublespeak; 4 Salespeak; 5 Sensationspeak; 6 Voices Entwined; 7 Media Technology and Culture Entwined; Works Cited; Index. |
Summary |
This text defines and analyzes the content, structure and values of three predominant types of public discourse, labelled Doublespeak, Salespeak and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology and culture. |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
Mass media -- Social aspects -- United States.
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Mass media -- Social aspects. |
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United States. |
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Advertising -- United States.
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Advertising. |
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United States -- Social conditions -- 1980-2020.
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Chronological Term |
Since 1980 |
Genre/Form |
Electronic books.
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Other Form: |
Print version: Fox, Roy F. Mediaspeak. Westport, Conn. : Praeger, ©2001 0275961931 (DLC) 00032372 |
ISBN |
0313002517 (electronic book) |
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9780313002519 (electronic book) |
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0275961931 (alkaline paper) |
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9780275961930 (alkaline paper) |
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