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Bestseller
BestsellerE-book
Author Simon, Adam F., 1965-

Title The winning message : candidate behavior, campaign discourse, and democracy / Adam F. Simon.

Publication Info. Cambridge ; New York : Cambridge University Press, 2002.

Item Status

Description 1 online resource (xvi, 181 pages) : illustrations.
Physical Medium polychrome
Description text file
Series Communication, society, and politics
Communication, society, and politics.
Bibliography Includes bibliographical references (pages 171-176) and index.
Contents Dialogue: a standard for campaign discourse -- Understanding campaigns: background, theory, and methods -- The ventriloquist's hand: a game-theoretic model of campaigns -- Duck or punch? Dialogue in a California gubernatorial election -- Dialogue and its effects in contemporary American elections -- Explaining and predicting the occurrence of dialogue -- Conclusion: toward more substantive campaign discourse.
Summary This study breaks new ground in investigating candidate behavior in American electoral campaigns. It centers on a question of equal importance to citizens and scholars: how can we produce better political campaigns? It takes an innovative approach by bringing together critical and empirical methods as well as game theory.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Politics, Practical -- United States.
Politics, Practical.
United States.
Political participation -- United States.
Political participation.
Political campaigns -- United States.
Political campaigns.
United States -- Politics and government.
Politics and government.
Indexed Term Samfundsvidenskab Politologi.
Genre/Form Electronic books.
Other Form: Print version: Simon, Adam F., 1965- Winning message. Cambridge ; New York : Cambridge University Press, 2002 0521807336 (DLC) 2001035670 (OCoLC)46951575
ISBN 0511019971 (electronic book)
9780511019975 (electronic book)
0521807336 (hardback)
9780521807333 (hardback)
0521001919 (paperback)
9780521001915 (paperback)
0511157371
9780511157370
0511044445
9780511044441
9780511613524 (ebook)
0511613520 (ebook)
1280419296
9781280419294