| Description |
1 online resource (x, 260 pages) |
| Physical Medium |
polychrome |
| Description |
text file |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Introduction / James A. Thurber -- One year and four elections : the 1998 Capps campaign for California's 22nd District / Jeff Gill -- Johnson vs. Koskoff : the 1998 campaign for the Connecticut's 6th District / Diana Evans -- High turnout in a low turnout year : Georgia's 2nd District / Charles S. Bullock -- Kansas's 3rd District : the "Pros from Dover" set up shop / Burdett A. Loomis -- Brian Baird's "Ring of fire" : quest for campaign funds and votes in Washington's 3rd District / James A. Thurber and Carolyn Long -- Wisconsin's 2nd District : history in the making / David T. Canon. |
| Summary |
This volume provides an in-depth examination of six political campaigns waged during competitive 1998 races for the U.S. House of Representatives. The case studies evaluate the professional political consultants who managed each campaign, their interaction with the candidates, and the impact of the campaigns on voters. Relying on unparalleled access to both the consultants involved and the candidates themselves, the contributors explore the electoral setting and context of the congressional districts, the strategy, theme, and message of each campaign, the consultants' decisionmaking, fund-raising, and spending, and any outside forces that entered into the races. The book features new data on tracking, polls, and television advertising budgets. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
United States. Congress. House -- Elections, 1998 -- Case studies.
|
|
United States. Congress. House. |
| Genre/Form |
Case studies.
|
| Subject |
United States. Congress. House. |
|
États-Unis. Congress. House -- Élections, 1998 -- Cas, Études de. |
|
Political campaigns -- United States -- Case studies.
|
|
Political campaigns. |
|
United States. |
|
Political consultants -- United States -- Case studies.
|
|
Political consultants. |
|
Campaign management -- United States -- Case studies.
|
|
Campaign management. |
| Chronological Term |
1998 |
| Genre/Form |
Electronic books.
|
|
Case studies.
|
| Added Author |
Thurber, James A., 1943-
|
| Other Form: |
Print version: Battle for Congress. Washington, D.C. : Brookings Institution Press, ©2001 0815784643 0815784635 (DLC) 00011825 (OCoLC)45363099 |
| ISBN |
0815798989 (electronic book) |
|
9780815798989 (electronic book) |
| Music No. |
EB00642090 Recorded Books |
|
