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Bestseller
BestsellerE-book
Author Kreiss, Daniel.

Title Taking our country back : the crafting of networked politics from Howard Dean to Barack Obama / Daniel Kreiss.

Publication Info. New York : Oxford University Press, [2012]
©2012
Online access
Online eBook. Access restricted to current Rider University students, faculty, and staff.
Instructions for reading/downloading the EBSCO version of this eBook

Item Status

Description 1 online resource (xiv, 230 pages :) : illustrations.
Physical Medium polychrome
Description text file
Series Oxford studies in digital politics
Oxford studies in digital politics.
Bibliography Includes bibliographical references (pages 217-222) and index.
Contents Innovation, infrastructure, and organization in new media campaigning -- Crafting networked politics -- Dean's demise and taking on Bush -- Wiring the party -- Organizing the Obama Campaign -- Mobilizing for victory -- Conclusion: new media campaigning from Dean to Obama.
Summary Drawing on open-ended interviews with more than 50 political staffers, fieldwork during the 2008 electoral cycle, and archival research, the book follows a group of technically skilled Internet staffers who came together on the Howard Dean campaign and created a series of innovations in campaign organization, tools, and practice.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Internet in political campaigns -- United States -- History.
Internet in political campaigns.
United States.
History.
Campaign management -- Technological innovations -- United States -- History.
Campaign management -- Technological innovations.
Campaign management.
Political campaigns -- Technological innovations -- United States -- History.
Political campaigns -- Technological innovations.
Political campaigns.
Political participation -- Technological innovations -- United States -- History.
Political participation -- Technological innovations.
Political participation.
Presidents -- Election -- 2004 -- Technological innovations -- United States.
Presidents -- Election.
Chronological Term 2004
Subject Technological innovations.
Presidents -- Election -- 2008 -- Technological innovations -- United States.
Chronological Term 2008
Subject Political consultants -- United States -- History -- 21st century.
Political consultants.
Chronological Term 21st century
Subject Internet -- Political aspects -- United States.
Internet -- Political aspects.
Digital media -- Political aspects -- United States.
Digital media -- Political aspects.
Digital media.
Chronological Term 2000-2099
Genre/Form Electronic books.
History.
Added Author ProQuest (Firm)
Other Form: Print version: Kreiss, Daniel. Taking our country back. New York : Oxford University Press, ©2012 9780199782536 0199782539 (DLC) 2011048012
ISBN 9780199782536 hardcover alkaline paper
9780199936786 paperback alkaline paper
9780199782741
019995061X
9780199950614
0199782741
9780199782741
0199782539
0199936781

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