| Description |
1 online resource (vi, 193 pages) |
|
text file |
| Bibliography |
Includes bibliographical references (pages 165-183) and index. |
| Contents |
Popular music for art's sake -- Popular music as big money -- Alternative goes mainstream -- A different kind of selling out -- Popular music in advertising -- Promotion in popular music -- Popular music and beyond. |
| Summary |
"The relationship between popular music and consumer brands has never been so cosy. Product placement abounds in music videos, popular music provides the soundtrack to countless commercials, social media platforms offer musicians tools for perpetual promotion, and corporate-sponsored competitions lure aspiring musicians to vie for exposure. Activities that once attracted charges of 'selling out' are now considered savvy, or even ordinary, strategies for artists to be heard and make a living. What forces have encouraged musicians to become willing partners of consumer brands? At what cost? And how do changes in popular music culture reflect broader trends of commercialization? Selling Out traces the evolution of 'selling out' debates in popular music culture and considers what might be lost when the boundary between culture and commerce is dismissed as a relic."-- Provided by publisher. |
| Note |
Compliant with Level AA of the Web Content Accessibility Guidelines. Content is displayed as HTML full text which can easily be resized or read with assistive technology, with mark-up that allows screen readers and keyboard-only users to navigate easily |
| Access |
Concurrent user level: 1 user. |
| Subject |
Popular music -- Social aspects.
|
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Popular music -- Social aspects. |
|
Popular music. |
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Popular music -- Economic aspects.
|
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Music trade -- Social aspects.
|
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Music trade. |
|
Social aspects. |
|
Popular music -- Economic aspects. |
|
Music reviews & criticism. |
| Genre/Form |
Electronic books.
|
|
Electronic books.
|
| Other Form: |
Print version: 9781501339301 (OCoLC)1129016729 |
| ISBN |
1501339346 (ebook) |
|
9781501339349 (ebook) |
|
9781501339325 (ePub ebook) |
|
150133932X (ePub ebook) |
|
9781501339332 (electronic book) |
|
1501339338 (electronic book) |
|
9781501339301 (print) |
|
1501339303 (print) |
|
1501339311 (print) |
|
9781501339318 (print) |
| Standard No. |
10.5040/9781501339349 |
|
