Skip to content
You are not logged in |Login  
     
Limit search to available items
Record:   Prev Next
Resources
More Information
book
BookPrinted Material
Author Berger, Arthur Asa, 1933-

Title Manufacturing desire : media, popular culture, and everyday life / Arthur Asa Berger.

Publication Info. New Brunswick, N.J. : Transaction Publishers, [1996]
©1996

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  P94.6 .B47 1996    Available  ---
Description x, 258 pages ; 24 cm
Bibliography Includes bibliographical references (pages 235-248) and indexes.
Contents Introduction : terror, media, popular culture, and everyday life in America. I. Theoretical concerns. New perspectives on popular culture and the public arts -- Teaching critical media analysis for pleasure and profit. II. Advertising. 1984 : the commercial -- Manufacturing desire. III. Humor. What's in a joke? : a microanalysis -- Eight scholars in search of an interpretation. IV. Comics. Not just kid's stuff -- Of mice and men : an introduction to mouse-ology -- The funnies are good for you! V. Television. Three media events -- Television as an instrument of terror II. VI. Film. The terminator -- Star wars as fairy tale. VII. Everyday life. Everyday eating in America -- Space as a sign system -- What Teva means. VIII. Comparative perspectives. Texts in contexts -- Is Thailand going Western?
Subject Mass media and culture -- United States.
Mass media and culture.
United States.
Popular culture -- United States.
Popular culture.
ISBN 1560002263 alkaline paper