Title Media globalization and the Discovery Channel networks / Ole J. Mjos.

Publication Info.

New York : Routledge, 2009.

Online access
Online eBook via EBSCO. Access restricted to current Rider University students, faculty, and staff.
Instructions for reading/downloading the EBSCO version of this eBook

Item Status

Description	1 online resource.
	data file
Physical Medium	polychrome
Series	Routledge advances in internationalizing media studies ; 4
	Routledge advances in internationalizing media studies ; 4.
Note	Title from PDF title page (viewed Oct. 1, 2009).
Bibliography	Includes bibliographical references and index.
Contents	Media globalization and televisual culture -- The rise of Discovery : 'the world's number one non-fiction media company' -- Discovery the brand : image, reputation, promise -- The globalization of factual entertainment -- Discovery's localization strategies -- Global resonance : television programing for the world -- Negotiating the global and the national through televisual culture -- The duality of globalization in Discovery.
Summary	Offering a thorough and accessible account of the global expansion of Discovery and its relationship with media globalization, Mjos explores the way in which the processes of media globalization unfold and develop, and traces some of the possible consequences.
Local Note	eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject	Discovery Channel (Firm)
	Discovery Channel (Firm)
	Television and globalization.
	Television and globalization.
Genre/Form	Electronic books.
Other Form:	Print version: Mjos, Ole J., 1970- Media globalization and the Discovery Channel networks. New York : Routledge, 2009 (DLC) 2009005679
ISBN	9780203872949 (electronic book)
	0203872940 (electronic book)
	041599246X (hardback)
	9780415992466 (hardback)
	9780415992466
Standard No.	9786612325922
Report No.	MYILIB_CUp

Title Media globalization and the Discovery Channel networks / Ole J. Mjos.

Item Status

Library Links

Search Tools