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Author Cozby, Paul C., author.

Title Methods in behavioral research / Paul C. Cozby, California State University, Fullerton, Scott C. Bates, Utah State University, Logan.

Publication Info. New York, NY : McGraw Hill LLC, [2024]

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Reserves (Circulation Desk)  TEXTBOOK PSY 105 BF76.5 .C67 2024    Available  ---
Edition Fifteenth edition.
Description xxvii, 483 pages : illustrations ; 24 cm
Bibliography Includes bibliographic references (pages 452-471) and index.
Contents Scientific understanding of behavior -- Where to start -- Ethics in behavioral research -- Fundamental research issues -- Measurement concepts -- Observational methods -- Asking people about themselves: survey research -- Experimental design -- Conducting experiments -- Complex experimental designs -- Sing-case, quasi-experimental, and developmental research -- Understanding research results: description and correlation -- Understanding research results: statistical inference -- Generalization.
Summary "Methods in Behavioral Research featuring updates from the Publication Manual of the American Psychological Association (7th ed.) guides students toward success by helping them study smarter and more efficiently. Supported by SmartBook®, McGraw-Hill Education's adaptive and personalized reading experience, Cozby and Bates provide helpful pedagogy, rich examples, and clear voice in their approach to methodological decision making"-- Provided by publisher.
Audience Ages 18+ McGraw Hill LLC.
Grades 10-12 McGraw Hill LLC.
Subject Psychology -- Research -- Methodology.
Social sciences -- Research -- Methodology.
Psychology -- Research -- Methodology
Social sciences -- Research -- Methodology
Added Author Bates, Scott, 1969- author.
Other Form: Online version: Cozby, Paul. Methods in behavioral research Fifteenth edition. New York, NY : McGraw Hill LLC, 2024 9781260883077 (DLC) 2022032824
ISBN 9781260718904 (hardcover)
1260718905
9781260883053 (spiral bound)
1260883051
9781260883077 (ebook)
9781260883046 (ebook other)