Skip to content
Rider Library Catalog
You are not logged in |Login  
Request Add to My Lists Export MARC Display Return To Browse
     
Limit search to available items
Record:   Prev Next
Resources
More Information
book
BookPrinted Material
Author Capparell, Stephanie.

Title The real Pepsi challenge : the inspirational story of breaking the color barrier in American business / Stephanie Capparell.

Publication Info. New York : Free Press, [2007]
©2007
Online access
Publisher description

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HD9349.S634 P462 2007    Available  ---
Description xvii, 349 pages, 16 unnumbered pages of plates : illustrations ; 24 cm.
Series Wall Street journal books
Wall Street journal book.
Bibliography Includes bibliographical references (pages 289-329) and index.
Subject PepsiCo, Inc. -- Employees -- Recruiting -- History.
PepsiCo, Inc.
Employees.
History.
African American executives -- United States -- History.
African American executives.
United States.
Cola drinks -- United States -- Marketing -- History.
Cola drinks.
Marketing.
African American consumers -- United States -- History.
African American consumers.
ISBN 0743265718
9780743265713

Library Links

Example

Search Tools