Title Madison Avenue and the color line : African Americans in the advertising industry / Jason Chambers.

Publication Info.	Philadelphia, Pa. : University of Pennsylvania Press, [2008]
	©2008

Item Status

Location	Call No.	Status	OPAC Message	Public Note	Gift Note
Moore Stacks	HF5813.U6 C465 2008	Available	---

Description	322 pages : illustrations ; 24 cm
Bibliography	Includes bibliographical references and index.
Contents	The rise of Black consumer marketing -- The Jackie Robinsons of advertising and selling -- Civil rights and the advertising industry -- Affirmative action and the search for white collars -- The golden age.
Subject	Advertising -- United States -- History.
	Advertising.
	United States.
	History.
	African Americans in advertising.
	African Americans in advertising.
	African American consumers.
	African American consumers.
	African Americans and mass media.
	African Americans and mass media.
Added Title	African Americans in the advertising industry
ISBN	9780812240474
	0812240472