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Author Walle, Alf H.

Title Qualitative research in intelligence and marketing : the new strategic convergence / Alf H. Walle III.

Imprint Westport, Conn. : Quorum Books, 2001.

Item Status

Description 1 online resource (xii, 246 pages)
Bibliography Includes bibliographical references and index.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Business intelligence.
Marketing research.
Genre/Form Electronic books.
Other Form: Print version: Walle, Alf H. Qualitative research in intelligence and marketing. Westport, Conn. : Quorum Books, 2001 (DLC) 00025250
ISBN 9781429476430 (electronic bk.)
1429476435 (electronic bk.)
1567203663 (alk. paper)