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Book
Author
Adamson, Allen P.
Title
Brandsimple : how the best brands keep it simple and succeed / Allen P. Adamson.
Publication Info.
New York : Palgrave Macmillan, 2006.
Online access
Contributor biographical information
Publisher description
Table of contents only
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
HD69.B7 A24 2006
Available
---
Edition
1st ed.
Description
xxv, 230 pages : illustrations ; 25 cm
Note
Includes index.
Subject
Brand name products -- Philosophy.
Brand name products.
Philosophy.
Brand name products -- Planning.
Brand name products -- Planning.
Business names -- Philosophy.
Business names.
Added Title
Brand simple
ISBN
9781403974051
1403974055
