Skip to content
You are not logged in |Login  
     
Limit search to available items
Record:   Prev Next
Resources
More Information
book
BookPrinted Material
Author Griffin, Tom, 1928-

Title International marketing communications / Tom Griffin.

Publication Info. Oxford [England] ; Boston : Butterworth-Heinemann, 1993.

Call No.HF1416 .G75 1993

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks (Suplee Collection)  HF1416 .G75 1993    Available  ---
Description xiv, 456 pages : illustrations ; 24 cm.
Series The Marketing series
Marketing series (London, England)
Note "Published on behalf of the Chartered Institute of Marketing."
Bibliography Includes bibliographical references and index.
Provenance The Suplee Business Collection honors the memory of Frank E. Suplee '30, 1910-1991. Established by his wife, Mary T. Suplee, and daughter, Katherine A. Suplee, December 1991.
Subject Communication in export marketing.
Communication in export marketing.
Advertising media planning.
Advertising media planning.
Indexed Term International marketing
ISBN 0750605529 : 16.95