Includes bibliographical references (pages 317-391) and index.
Contents
Introduction: an American political tradition -- The birth of consumer activism -- The American Revolution considered as a consumer movement -- Buy for the sake of the slave -- Rebel consumerism -- Travels of the boycott: what's in a name? -- The birth of the consumer movement -- Remaking consumer activism in the Progressive Era -- The strike in the temple of consumption -- "Make Lisle the style" -- Advocates and activists: consumer activism since World War II -- Putting the postwar "consumer movement" in its place -- The rise and fall of the Consumer Protection Agency: the origins of American antiantiliberalism, 1959-1978 -- Epilogue: Consumer activism comes full circle: the revival of consumer activism in contemporary America.